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Debs, Luciana; Kelley, Todd – Technology and Engineering Teacher, 2015
Teaching design to middle and high school students can be challenging. One of the first procedures in teaching design is to help students gather information that will be useful in the design phase. An early stage of engineering design as described by Lewis (2005), calls for the designer to establish the state of the art of the problem. During this…
Descriptors: STEM Education, Horticulture, Engineering Education, Naturalistic Observation
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Love, Edwin; Stone, Donn E.; Wilton, Taine – Marketing Education Review, 2011
Thanks in part to groundbreaking work by companies such as Apple and IDEO, there has been growing interest in design as a way to improve the odds of new product success. This paper describes a user-centered design workshop developed for a new product marketing course. The workshop included exercises designed to explain and illustrate the…
Descriptors: Marketing, Workshops, Design, Usability