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Woo, Huay Lit – Educational Technology, 2013
The design of online learning environments is a complicated process because it entails the use of technological tools to mediate the various forms of interaction situated in the learning process. One possible way to help reduce such complication inherent in various forms of interaction is to look at design as a problem-solving activity. This means…
Descriptors: Online Courses, Electronic Learning, Interaction, Design
Sauer, Juergen; Sonderegger, Andreas – Behaviour & Information Technology, 2011
An empirical study examined the effects of two influencing factors in usability tests on user performance and usability ratings. Product aesthetics (high vs. low) as the main independent factor and prior usage event (positive vs. negative) as a subsidiary independent factor were varied in a between-participants design. 60 participants took part in…
Descriptors: Foreign Countries, Aesthetics, Design, College Students
Kincl, Tomas; Strach, Pavel – Behaviour & Information Technology, 2012
Website quality measurement tools have been largely static and have struggled to determine relevant attributes of user satisfaction. This study compares and contrasts attributes of user satisfaction based on usability guidelines seeking to identify practical easy-to-administer measurement tools. The website users assessed business school homepages…
Descriptors: Foreign Countries, User Satisfaction (Information), Web Sites, Usability
Love, Edwin; Stone, Donn E.; Wilton, Taine – Marketing Education Review, 2011
Thanks in part to groundbreaking work by companies such as Apple and IDEO, there has been growing interest in design as a way to improve the odds of new product success. This paper describes a user-centered design workshop developed for a new product marketing course. The workshop included exercises designed to explain and illustrate the…
Descriptors: Marketing, Workshops, Design, Usability