Rhetorical figures of speech provide important analytical frames to chart how arguments operate within genres and within genre ecologies. Varieties of the figure prolepsis allow for the rendering of future time or fact in the present, which can be a powerful rhetorical inducement toward social and political action. In this article, we examine how…

Intermediary organizations play an increasingly important role in public policy related to higher education, particularly related to the completion agenda. This study addresses strategies employed by intermediary organizations to communicate to policymakers regarding college completion. Using rhetorical analysis, we examine 72 documents to…

The current article approaches the issue of the persuasiveness of metaphors in The Prophet Muhammad's Tradition. The main concern of the article is to show that the Prophetic metaphors are discursively practiced by the Prophet for the function of persuading his audience to accept Islamic laws, and introduce rites and rituals, and to prohibit the…

Princess Reema Bint Bander Al-Saud is a Saudi woman leader who is nowadays serving as the Saudi ambassador to the United States of America. She has been serving passionately and effectively in both the public and private sectors of Saudi Arabia, setting a perfect example of Saudi women's empowerment in different fields. This paper gives a…

The rhetoric used by right-wing anti-immigration politicians is considered important to their political success. Such rhetoric commonly contains figurative frames with metaphor and/or hyperbole. In two experiments (n[subscript experiment1] = 411, n[subscript experiment2] = 407), we tested when and how such figurative frames add to the intense and…

Using the concepts of apologia, image repair and rhetoric, this paper examines the strategies employed by a former president of the Republic of Ghana to simultaneously maintain his reputation after losing the 2016 Ghanaian general elections and campaign for re-lection as the standard bearer of his party. The paper finds that the former president…

This paper aims at exploring the different modes of persuasion used in English and Arabic advertisements that mainly address women. The research adopted a qualitative research design with the content analysis approach to prepare a study based on the modes like rhetoric, discourse analysis and persuasion strategies. The study hypothesized that…

Metaphor is an important figure of speech copiously deployed in political discourse. In this study, we adopted the framework of Charteris-Black's (2004) Critical Metaphor Analysis (CMA) which derives from Critical Discourse Analysis (CDA).This framework is interested in exploring the implicit intentions of language users, the ideological…

This article makes a literary review to the linguistic research in the use of metaphor in didactic discourse; especially the religious one. Acknowledging Conceptual Metaphor Theory as the primary theory in the field, the researcher embarks upon how metaphor is perceived and analysed in discourse in order to pertain its persuasive function. The…

Within the endless stream of information available on the news media market, news headline language is characterised by several linguistic, pragmatic, rhetorical and functional features that distinguish it from other varieties of language that are not specialised. In the present study, the rhetorical features of English news headlines, through…

Through an analysis of student writing and interviews, this article examines hyperbole as a neglected rhetorical device. The authors trouble notions of hyperbole as error and argue for a--reconceptualization of hyperbole as potentially highly communicative and able to convey emotional tone, passion, and significance while maintaining brevity.

In the context of texts that depicted either a minimally confrontational conversation (study 1) or a more confrontational argument (study 2) with a close friend, the use of ironic criticism was rated as being more humorous, polite, and positive, yet also as more sarcastic and mocking than direct criticism. Although our results were consistent with…

Throughout history, preachers have used various models to understand the relationship between the preacher and the hearers of sermons. In recent years, homileticians have responded to the challenges of postmodernism by exploring the metaphor of conversation as a way to develop less hierarchical or authoritarian conceptions of role and authority.…

This paper examines how two American presidential candidates, Barack Obama and Hillary Clinton, make use of a VIDEO EXCHANGE IS CONVERSATION metaphor on YouTube, a channel of communication that allows the exchange of video clips on the Internet. It is argued that the politicians exploit the metaphor for its connotations of creating involvement and…

Situated within the framework of the systemic-functional linguistics (Halliday, 1994) and language-based theory of learning (Halliday, 1993), this article examines a shift toward a more objectified and "scientific" representation of reality in texts written by foreign language (FL) learners at various levels of acquisition. It argues that…