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Hoang, Thi Van Yen; Rojas-Lizana, Isolda – Cogent Education, 2015
This article shows how universities represent themselves through the use of language on their institutional websites. Specifically, it compares and contrasts how a long established university, the University of Melbourne and a young university, Macquarie University construct their institutional identities and build up a relationship with potential…
Descriptors: Foreign Countries, Discourse Analysis, Web Sites, Universities
Enos, Theresa – 1993
"Verbal atom cracking," according to Kenneth Burke, entails a process where the reader reconstructs what the writer has constructed--a necessary process before the reader can begin deconstructing. Foregrounding opposites, rather than looking for apposites, may not be the best way to approach discourse that covers especially esoteric…
Descriptors: Decoding (Reading), Discourse Analysis, Higher Education, Reader Text Relationship

Warren, Thomas L. – Journal of Technical Writing and Communication, 2001
Looks at a sample of instructional documents using Restricted and Elaborated Code and metadiscourse analysis to determine how easily users can read and understand the material. Suggests that the documents do not send a clear message to authors and editors and can be stylistically hard to understand and consequently, the approved standards…
Descriptors: Discourse Analysis, Higher Education, Readability, Reader Text Relationship
Dingmin, Wu – Guidelines, 1992
The reader's knowledge about how a message is woven into discourse plays an important role in reading comprehension. This article first reviews reasons for student difficulties in comprehension, sentence groups, and sense units and then presents a basic discourse framework and its applications for analyzing text passages. (Contains two…
Descriptors: Communication (Thought Transfer), Decoding (Reading), Discourse Analysis, Foreign Countries

Morgan, Candia – For the Learning of Mathematics, 1996
Suggests an approach to the analysis of mathematical texts that makes use of linguistic theory to provide insights into how the language of a text may influence the ways in which readers make sense of it. Focuses on the ways in which teacher-readers may make sense of texts produced by students. Contains 33 references. (DDR)
Descriptors: Constructivism (Learning), Discourse Analysis, Language, Linguistics
Braddlee – 1989
Max Headroom, the computer-generated media personality, presents a good opportunity for an investigation of the degree of intertextuality in television. Max combines narrative genres (science fiction and film noir), television program types (prime-time episodic narrative, made-for-TV movie, talkshows), advertising and programming, and electronic…
Descriptors: Advertising, Discourse Analysis, Higher Education, Mass Media
Biber, Douglas – 1995
This text provides a linguistic analysis of discourse register in English, Nukulaelae Tuvaluan, Korean, and Somali, using a multi-dimensional analytical framework and including sociocultural descriptions. Methodology included a description of the text corpora, linguistic features, and computational/statistical techniques used; theoretical issues…
Descriptors: Communication Research, Communicative Competence (Languages), Contrastive Linguistics, Diachronic Linguistics