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Sternquist, Brenda; Huddleston, Patricia; Fairhurst, Ann – Journal of Marketing Education, 2018
We provide an overview of ways to involve undergraduate business and retailing students in faculty research projects and discuss advantages of these student-faculty collaborations. We use Kolb's experiential learning cycle to provide a framework for creating an effective and engaging undergraduate research experience and use it to classify types…
Descriptors: Undergraduate Students, Retailing, Distributive Education, Research Projects
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Lange, Fredrik; Rosengren, Sara; Colliander, Jonas; Hernant, Mikael; Liljedal, Karina T. – Journal of Marketing Education, 2018
In this article, we present an educational approach that bridges theory and practice: an applied retail track. The track has been co-created by faculty and 10 partnering retail companies and runs in parallel with traditional courses during a 3-year bachelor's degree program in retail management. The underlying pedagogical concept is to move retail…
Descriptors: Theory Practice Relationship, Retailing, Distributive Education, Experiential Learning
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Maskulka, Therese A.; Stout, David E.; Massad, Victor J. – Journal of Instructional Pedagogies, 2011
Business educators have been challenged recently to provide increased experiential learning opportunities for students. Proponents of experienced-based learning subscribe to the view that such experiences engage students actively in the learning process, and because of the linkage between practice and theory, better prepare students for the…
Descriptors: Undergraduate Students, Experiential Learning, Retailing, Marketing
Michigan State Univ., East Lansing. Michigan Vocational Education Resource Center. – 1987
This handbook is intended as a resource for individuals involved in the development, operation, and expansion of school store laboratories. The first of three sections covers facility/laboratory planning. It includes detailed guidelines for establishing a new school store operation and remodeling or relocating an existing operation. Section II…
Descriptors: Distributive Education, Experiential Learning, Job Skills, Laboratories
Hood River Valley Opportunity School, OR. – 1989
This project is a program of the Hood River Valley (Oregon) Opportunity School, a half-day alternative school attended by at-risk students. The project's objective is to teach fundamental academics through a practical experience in setting up and running a small business: the wholesale purchasing and retail mail-order sales of wildflower seeds.…
Descriptors: Distributive Education, Entrepreneurship, Experiential Learning, High Risk Students
Cosgrove, Glenna; Moore, Harold W. – 1978
Designed to be integrated into a competency-based distributive education program, these competitive DECA (Distributive Education Clubs of America) events were developed, utilized, and evaluated by distributive education and cooperative education coordinators in Arkansas. These events are organized under the following occupational categories: food…
Descriptors: Administration, Communications, Competency Based Education, Competition
North Dakota State Board for Vocational Education, Bismarck. – 1981
This teacher-coordinator manual assists in planning, organizing, directing, and evaluating student learning experiences associated with either a model store, school store, or combination. (A model store in a marketing laboratory simulates marketing functions; the school store markets merchandise to fellow students, faculty, and/or the public.)…
Descriptors: Advertising, Career Exploration, Distributive Education, Experiential Learning
Tans, Nancy – 1974
The report describes a model for establishing a small store to be operated by fashion merchandising students for academic credit within a post-secondary school program. It is intended to bridge the gap between graduation and employment by offering the student a hands-on retailing and merchandising experience during school hours before graduation.…
Descriptors: Business Education, Course Content, Course Descriptions, Curriculum Development
Coastline Community Coll., Fountain Valley, CA. – 1979
Coastline Community College has developed a series of guides to assist adults who wish to obtain college credit or advanced standing in evaluating and verifying their non-college learning experiences. This guide lists the competency requirements of seven courses within the Business Management and Marketing program: Principles of Accounting,…
Descriptors: Accounting, Advertising, Behavioral Objectives, Business Administration