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Moosmayer, Dirk C.; Siems, Florian U. – Journal of Marketing for Higher Education, 2012
As a result of the past decade's financial crises, the focus on students' values as an output of higher management education has increased. Simultaneously, marketing theory has become prevalent in the management of higher education institutions, such that student satisfaction represents a key output variable for their service provision. This study…
Descriptors: Student Attitudes, Values Education, Educational Administration, Economic Climate
Dalin, Per – 1980
No country in Europe, with the exception of France, provides specially designed professional preservice programs to prepare educational administrators. This is partly because administrators have little power, being controlled at one level by central politicians and administrators and at the institutional level by teachers and teacher unions.…
Descriptors: Administrator Education, Administrator Role, Centralization, Change Agents