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Direct linkDavies, Mark A. P.; Tikoo, Surinder – Journal of Marketing Education, 2019
This four-country study compares business students concentrating in marketing, accounting and finance (AF), and management with respect to five motives: lifestyle aspirations, reputational effects, relative ease of completion, career outcomes, and developmental skills. We find that, except for the developmental skills motive, the importance of…
Descriptors: Marketing, Accounting, Finance Occupations, Cognitive Style
Download full textSimpson, Janet – 2001
The Douglas Mawson Institute (DMI) of TAFE (technical and further education), which operates more than four campuses in Australia with a diverse student body numbering approximately 17,000 (78 percent studying part-time), has initiated strategies to support the transformation to an e-learning organization. Major elements in the change model are…
Descriptors: Change Strategies, College Curriculum, Computer Oriented Programs, Delivery Systems
