This is a response to three essays: (1) "From TED Talks to TikTok: Teaching Digital Communication to Match Student Skills with Employer Desires" by Ashley A. Hanna Edwards (EJ1288050); (2) "Using the Basic Course to Prepare Digital Natives for New Role as Reverse Mentors" by T. Kody Frey, Nicholas T. Tatum, and Troy B. Cooper (EJ1288068); and (3) "Our Basic Course and Communication Skills Training: The Time for Innovation is Now (Yes, Even in a Pandemic)" by Suzy Prentiss (EJ1288061). The essays offer valuable insights into the matter of matching communication knowledge and skills with employer needs. This topic is one of the more important issues facing the academy at present. Higher education in America is currently undergoing seismic shifts (Bok, 2013; Crow & Dabars, 2015). The model of higher education that had been developing since the late 1800s has served society well for over a century. But that model was developed to transition higher education from developing teachers and clergy to supporting broader societal needs of the Industrial Age (Davidson, 2017). With a very different nature of work in an Information Age, there is a need to revise curriculum and pedagogy accordingly. These necessary changes have an outsized impact on the introductory communication course because of how different today's communication needs are.