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Lam, Chris; Hannah, Mark A. – Business and Professional Communication Quarterly, 2016
This article describes a flipped classroom activity that requires students to integrate research and audience analysis. The activity uses Twitter as a data source. In the activity, students identify a sample, collect customer tweets, and analyze the language of the tweets in an effort to construct knowledge about an audience's values, needs, and…
Descriptors: Audience Analysis, Integrated Activities, Class Activities, Transcripts (Written Records)
Thoms, Brian; Eryilmaz, Evren – Education and Information Technologies, 2015
In this research we present a new design component for online learning communities (OLC); one that integrates Twitter with an online discussion board (ODB). We introduce our design across two sections of upper-division information systems courses at a university located within the U.S. The first section consisted of full-time online learners,…
Descriptors: Blended Learning, Online Courses, Discussion Groups, Computer Mediated Communication
Sager, James L.; Chen, Fang – Journal of Learning in Higher Education, 2013
This paper presents results from using an asynchronous Web-based discussion forum coupled with an integrated student peer rating system as one component of an introductory Information Systems (IS) course with high enrollment (e.g. a class with over 100 students). There are two major issues with the typical introductory IS course: it covers too…
Descriptors: Integrated Activities, Computer Mediated Communication, Feedback (Response), Discussion Groups
Lazarus, Jill; Roulet, Geoffrey – European Journal of Contemporary Education, 2013
This article discusses the integration of student-generated GeoGebra applets and Jing screencast videos to create a YouTube-like medium for sharing in mathematics. The value of combining dynamic mathematics software and screencast videos for facilitating communication and representations in a digital era is demonstrated herein. We share our…
Descriptors: Mathematics Education, Mathematics Activities, Educational Environment, Web 2.0 Technologies