Instructional design and technology products result from many options and constraints. On the one hand, solutions should be creative, effective and flexible; on the other hand, developers and instructors need precise guidance and details on what to do during development and implementation. Communication of and about designs is supported by design…

This paper introduces the Quail Model, a device for the classification and visualisation of learning goals. The model is a communication tool that can smoothen the discussion within a course design team, support shared understanding, and improve decision making. Its theoretical background mingles contributions from instructional design (Bloom,…