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Burrell, Andrew; Beard, Roger – Literacy, 2010
This paper explores primary school children's ability to engage with "the power of the text" by tackling persuasive writing in the form of an advertisement. It is eclectically framed within genre theory and rhetorical studies and makes use of linguistic tools and concepts. The paper argues that writing research has not built upon earlier…
Descriptors: Foreign Countries, Elementary School Students, Persuasive Discourse, Advertising
Kamberelis, George; Greene, Judy – 1992
A study investigated the roles of particular cultural exemplars and more abstract cultural schemata in the acquisition of genre knowledge. Subjects, 16 kindergarten children, 20 first-grade children, and 18 second-grade children from one intact classroom at each grade level, were interviewed about their knowledge of various textual and structural…
Descriptors: Classroom Research, Cultural Influences, Elementary School Students, Emergent Literacy

McAuliffe, Sheila – Reading Teacher, 1994
Describes a year-long study in a whole-language classroom of second-grade students' use of gendered language during informal interactions in writers' workshop. Points out the importance of intent in the process of communication. (SR)
Descriptors: Classroom Research, Discourse Analysis, Elementary School Students, Grade 2