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Direct linkWendt, Alexandra Cannell; Hossler, Donald; Braxton, John; Kilgore, Wendy – College and University, 2022
This study analyzed data from 674 institutions collected through an AACRAO 60 Second Survey to investigate the levels of institutionalization of SEM in U.S. postsecondary institutions. Both Resource Dependency Theory (Pfeffer and Salancik 2003) and Institutional Isomorphism (DiMaggio and Powell 1983) were used to frame the study. The researchers…
Descriptors: Enrollment Management, Postsecondary Education, Program Implementation, Strategic Planning
Kilgore, Wendy – College and University, 2023
AACRAO Research completed five 60-Second Surveys and four comprehensive reports. Other research-supported work included: supporting the Bill and Melinda Gates Foundation credit mobility learning portfolio, partnering with NACUBO to create a joint statement on the use of administrative and student success holds, and supporting WICHE in their work…
Descriptors: Educational Research, School Surveys, Undergraduate Students, Graduate Students
Kilgore, Wendy – American Association of Collegiate Registrars and Admissions Officers (AACRAO), 2022
American Association of Collegiate Registrars and Admissions Officers (AACRAO) Research surveyed international member institutions that serve undergraduate students to capture the institutional nuance in enrollment management practices, the recruiting, admissions, and advising staffing levels, and using technology and admissions policy to support…
Descriptors: Undergraduate Students, Undergraduate Study, College Transfer Students, Reverse Transfer Students
Kilgore, Wendy – College and University, 2020
2019 was a bit different from previous years for the American Association of Collegiate Registrars and Admissions Officers (AACRAO) Research. Since they had six larger-scale research projects (of which several were calendared over the summer months), they did not want to overly burden their members with surveys. This resulted in four 60-Second…
Descriptors: Registrars (School), Admissions Officers, Institutional Characteristics, College Admission
Kilgore, Wendy – College and University, 2021
The unique nature of 2020 had the American Association of Collegiate Registrars and Admissions Officers (AACRAO) focusing on creating more benchmarking changes in practice and policy in response to the COVID-19 pandemic and less on its surveys or other projects. However, they also engaged with the American Council on Education (ACE) in a large…
Descriptors: Higher Education, Educational Research, COVID-19, Pandemics
Goff, Jay W.; Williams, Brian G.; Kilgore, Wendy – Strategic Enrollment Management Quarterly, 2016
Effective strategic enrollment management (SEM) efforts require vast amounts of internal and external data to ensure that meaningful reporting and analysis systems can assist managers in decision making. A wide range of information is integral for leading effective and efficient student recruitment and retention programs. This article is designed…
Descriptors: Enrollment Management, Decision Making, Student Recruitment, School Holding Power
