Prospective college students--particularly students of color and those from low-income families--face a myriad of challenges applying to and enrolling in college, including constraints on information, financial aid, and academic preparation. Within the college search process alone, the number, diversity, and complexity of applications that…

Higher institutions face increasing pressures to transform existing strategic enrolment strategies to offset mounting internal and external influences within the educational marketplace. With organizations dramatically reconceptualizing the classroom and instructor-student mandated interaction, internal resistance has significantly impacted…

Institutional debt, also referred to as direct-to-school debt, is debt owed by students to their college or university for unpaid tuition, fees, room and board, education benefit overpayments, or fines. Unpaid tuition is the most common debt and can arise if a student enrolled with the expectation of aid that did not come through, or if a student…

During the 2019 American Association of Collegiate Registrars and Admissions Officers Strategic Enrollment Management (SEM) Conference, there was much discussion about how important change management is for successful SEM implementation. While we have known for some time that SEM needs institution-wide collaboration and support to achieve its…

Purpose: The purpose of this qualitative multiple case study was to identify and describe how exemplary Millennial leaders in admissions/enrollment management use power and influence to create ethical organizational climate and to describe essential tactics Millennial leaders in admissions/enrollment management use to sustain an ethical climate.…

Student Enrollment Management (SEM) leaders continually challenge their teams and institutions to implement changes to student systems and processes. Often, these efforts do not go as planned. As institutions scramble to increase enrollments, streamline workflows, and improve the student experience, their success depends on their ability to manage…

To help admissions professionals achieve their diversity objectives, a strategy should be adopted that encourages universities to be more broadly self-reflective across a range of interrelated admissions policies and practices. Educational scrutiny is a data-analytic framework for campus-based understanding of the extent to which internal policies…

Many Universities are missing an opportunity to focus student recruitment marketing efforts and budget at the program level, which can offer lower priced advertising opportunities with higher conversion rates than traditional University level marketing initiatives. At NC State University, we have begun to deploy a scalable, low-cost, program level…

In this article Trinity College vice president for enrollment and student success, Angel Pérez addresses the nation's inability to offer consistent college preparation, academic rigor and counseling across varying socioeconomic communities. Research has highlighted the fact that standardized tests do more to keep low-income students out of top…

To complement the existing literature on expanding access to high-quality college education, we investigate the understudied topic of university outreach. Using a field experiment at West Point, we estimate the effectiveness of four university admissions outreach efforts (Admissions Office phone call, application encouragement from a role model,…

Trustees face complex choices related to costs and efficiency as they navigate new accountability policies, financial headwinds, and a changing global marketplace for college education. The latest release in a series of trustee guides from the American Council of Trustees and Alumni's Institute for Effective Governance, "Bold Leadership, Real…

With liberal arts colleges and universities reporting losses in student enrollment and retention, and our nation's workforce growing older and more diverse, colleges and universities are being forced to rethink their approach to educating and engaging students. Regis is no exception and has been making efforts to grow its enrollment by expanding…

This case positions the reader as the superintendent of Jefferson City Public Schools (pseudonym). Like many urban school districts in the United States, Jefferson City faces a complex milieu of fiscal challenges attributed to inadequate state funding and declining student enrollment. Within this case, the superintendent must address the failing…

All enrollment managers face some level of challenge related to decentralized decision making and operations. Policies and practices can vary considerably by academic area, creating administrative complexity, restricting the scope and speed of institutional initiatives, and limiting potential efficiencies. Central attempts to standardize or…

A declining enrollment in doctoral social work programs not only affects the sustainability of the programs, but also impacts the knowledge-based economy in the long run. The shortage of doctoral-prepared faculty, interwoven with the current national shortage of social workers, will limit effective service delivery, and generation of knowledge…