Texas's current definition of continuous enrollment does not sufficiently capture the benefit of stable educational experiences. Broadly, Texas defines continuous enrollment as remaining in the same school district for several years. Its definition does not take into consideration changing schools within districts or students who leave and return…

It is predicted that hundreds of chief enrollment management officer (CEMO) positions may become available due to high turnover within the next few years, creating an opportunity for a new generation of leaders. In this causal comparative quantitative study, data was collected from 211 current CEMOs to understand the challenges and highlights of…

The Complete College Tennessee Act (CCTA) established benchmarks for increasing state college completion rates to the national average by 2025. This investigation explored responses on the High School Senior Opinion Survey to identify trends between two subpopulations for strategic enrollment management (SEM)--Latino American and African American…

In this study, we develop and implement a text messaging re-enrollment campaign to encourage former community college students to return to college. Former students are randomly assigned to one of two treatment groups that either receives information to simplify the re-enrollment process or receives both information and a one-course tuition…

The purpose of this study was to investigate and describe the student composition of accredited physical therapist assistant (PTA) programs located in the United States to determine if there were any significant differences between racial and ethnic minority and non-minority groups. Additionally, this study attempted to address gaps in discovering…

This article presents research on persistence among at-risk students using network analysis following multiple linear regression (MLR). Data on a population of enrolled undergraduate students at an urban-serving university over several years (P = 35,239) is tested using multiple linear regression. Variables interacting at different dimensions of…

Demand is high for engineering students and educators must identify factors affecting persistence and graduation of engineers. Retention and graduation rates remain problematic for many institutions. Higher education research focuses on these two issues as many students head to engineering programs with a wide range of attributes, characteristics,…

Student persistence is a popular topic with numerous published literature. However, few research studies in the field of higher education administration have focused on the comparison between freshmen and undergraduate transfer students about their persistence. The purpose of this study was to identify and compare the persistence factors between…

The ability to predict accurately college freshman-year grade point average (FYGPA) in a way that minimizes the adverse impact associated with the predictors traditionally used as acceptance criteria has been an important and controversial topic for several decades. FYGPA is an important measure of educational performance because it is related to…

This article follows a small piece of one community college's SEM [strategic enrollment management] journey in using its student retention data to identify opportunities to deploy re-enrollment strategies. The re-enrollment rates of new students who did not return following their first semester served as the starting point of the investigation;…

The current study uses a sample of community colleges to explore the specific organizational practices that mediate the link between entrepreneurial orientation and performance. The study focuses on a set of practices known as strategic enrollment management and finds that a college's entrepreneurial orientation predicts its enrollment management…

Both an art and a science, enrollment projections have become a major component to effective college and university fiscal planning. With stagnant or declining state budget support for public higher education along with an increasing emphasis on revenue generation, never before has predicting the size of an entering class become more imperative.…

Colleges are increasingly interested in identifying the factors that maximize their enrollment. These factors allow enrollment management administrators to identify the applicants who have higher tendency to enroll at their institutions and accordingly to better allocate their money rewards (i.e., scholarship and financial aid). In this paper we…

Higher education in America is resilient; in the face of seemingly insurmountable challenges, higher education manages to weather the storm of change, pressure, doubt, and criticism. Consider the following challenges: shifting demographics, escalating tuition, decreased state funding, retention and graduation rates, flat tuition revenue,…

We study the impact of socio-economic status on enrollment and study decisions in higher education. We use a discrete choice approach to distinguish between three channels. First, students from disadvantaged backgrounds may be more sensitive to the costs of education. Second, they may have lower preferences for education. Third, they may have…