The opportunities in social media management and digital marketing strategy continue to expand as the profession evolves. Social media has become central for communication around the globe, but social marketers struggle with strategy and planning skills. The client-based activity outlined in this study facilitates the development of skills related…

To keep pace with accelerating technology and workplace expectations, high school and technology center students need access to high-level programs and courses that open the doors to further education and careers. The Southern Regional Education Board (SREB) and nine states have launched a far-reaching program to provide rigorous and relevant…

Public relations curriculum often incorporates professional experience for progressive skill development. In the traditional public relations (PR) campaigns course, students typically research, develop, and implement a strategic campaign for a community organization as the client. Service learning is an effective pedagogical approach for the PR…

The broad purpose of the Western States Small Schools Project (WSSP), an Elementary and Secondary Education Act Title III project, is to improve education in small rural schools. Undertaken by WSSP, SPURS attacks the lack of specialized education services and general lag in implementing improved educational practices in rural areas. A long-range…

This book is a resource guide that provides examples of cooperative activities and techniques that teachers can incorporate in and adapt to their own classrooms. The premise upon which the book is based is that a cooperative environment stimulates children to explore the aspect of school life that appeals to them--the chance to play with…

Designed to accomodate 2 days and 1 night of intensive investigation of the seacoast environment of Rhode Island's southern coast, this secondary curriculum guide presents a brief program description, program goals, a program schedule, descriptions of each task involved in 6 field investigations, and descriptions of the tasks involved in a food…

Because many cultures celebrate a harvest time or festival with which many children can identify, this farm preschool curriculum unit is appropriate for a cross-cultural setting. The farm unit is introduced to children through a field trip to a local farm, with children having the opportunity for experiential learning. The farm may be integrated…

Introduces a project to engage preservice teachers in a service learning activity. Provides background on service learning and how to incorporate it into the classroom. Suggests that preservice teachers need to experience service learning so that they will be better prepared to implement service learning in their future classrooms. (DSK)

The Quinmester course "How to Study" is designed to help the students learn techniques of studying, such as organizing time, planning a procedure, and completing the assignment. The student examines a variety of test questions, practices taking sample tests, and analyzes the results. The course is a workshop in which the student…

The group experience models presented in this guide are for teachers' use in planning diagnostic procedure/motivational activities, evaluation, and materials for learners; in integrating the four strands of objectives (literature, language study, written communication and multimedia communication) into units; in providing alternative activities…

The Colorado Outdoor Education Center aims to educate the total person by offering programs which help each individual to gain a sense of the earth, of community, and of self. At High Trails the students are brought into direct contact with nature, utilizing small groups and emphasizing direct experiences. The integrated, multi-disciplinary…

This elementary curriculum is a vehicle to provide manipulative activities that reinforce academic skills through meaningful, relevant, activity-based awareness of modern society. The twenty-six activity plans included in the curriculum place a major emphasis upon realistic or concrete experiences that deal with the manipulation and exploration of…

Designed for preschool deaf/hearing impaired children whose developmental abilities range from 18 months through 5 years, this experiential curriculum uses a total communication approach in which language development is promoted in a natural setting. The guide is offered as a framework for teachers to use in developing their own individualized…

This booklet focuses on strategies for providing curriculum content that is connected to real-life applications of knowledge and skills. It claims that authenticity exists on a continuum and content should not be seen as either completely authentic or as divorced from reality. It outlines the importance of authentic learning experiences, such as…

Designed to provide for the improvement of student career development through group guidance instruction, the career guidance component is one of three instructional components of the Research for Better Schools' career education program and is composed of four items. The general information manual provides background information, the rationale…