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Sigurdsson, Valdimar; Menon, R. G. Vishnu; Sigurdarson, Johannes Pall; Kristjansson, Jon Skafti; Foxall, Gordon R. – Psychological Record, 2013
An e-mail marketing experiment based on the behavioral perspective model was conducted to investigate consumer choice. Conversion e-mails were sent to two groups from the same marketing database of registered consumers interested in children's books. The experiment was based on A-B-A-C-A and A-C-A-B-A withdrawal designs and consisted of sending B…
Descriptors: Marketing, Electronic Mail, Consumer Economics, Purchasing
Shires, David, Ed. – 1984
Designed to provide information on educational computing to elementary and secondary school educators, particularly those in South Australia, this publication is produced once each term. The Term 1 issue includes the following articles: a description of Information Technology Month (July 1984) activities in South Australia; "Software Piracy…
Descriptors: Computer Assisted Instruction, Computer Oriented Programs, Computers, Copyrights
Manitoba Dept. of Education, Winnipeg. Instructional Resources Branch. – 1991
This report has been prepared as an evaluation instrument to help educators at the school, school division/district, and provincial levels evaluate, identify, and select a comprehensive school library automation system. The report presents a checklist of items to consider when evaluating school library automation systems and it can be used to…
Descriptors: Cataloging, Check Lists, Databases, Elementary Secondary Education