Considering the ubiquity, large volume of similar courses, and the huge cost of a course, it becomes imperative to understand factors affecting MOOCs course enrolments. This paper aims to investigate how the home page elements of a MOOC influence students' enrolments. The elements in the home page include course category, course description, team…

Accreditation can serve as an accountability mechanism for higher education, ensuring institutions meet specific standards, which can be impacted by various factors including the regulatory environment of each country or local jurisdiction as well as an institution's mission, enrollment, and student success trends. In addition, higher education…

Scholars have shown that low socioeconomic status (SES) students are less likely to study science, technology, engineering, and mathematics (STEM) subjects and to attend prestigious universities. However, they have overlooked the intersection between subject choice (STEM or non-STEM) and institutional prestige. Analyzing data from the Longitudinal…

Social media platforms provide prospective international students with ready access and exposure to information relevant to international higher education institutions and their respective brand images. We examined the extent to which social media engagement and electronic word-of-mouth (eWOM) activities shape prospective students' perceived brand…

Purpose: The current article aims to answer the following research questions--(1) What types of business schools should pursue the Association to Advance Collegiate Schools of Business (AACSB)? and (2) What types of strategic leadership would be necessary for that? Design/methodology/approach: A case study approach with archival research and…

In this paper, an understanding of how an elite institution pursues diversity initiatives is explored. Research afforded a better understanding of strategies adopted for recruitment and retention whereby positive results were reported after implementation. Removing barriers that may prevent marginalized populations from enrolling were critical…

The present study examined the 2017 Times Higher Education annual rankings for Japanese institutions of higher learning. Based on the analytic model as mapped out previously using Canadian data, we offered a similar protocol for the top 100 institutions of higher education in Japan. Three analyses showed that: (a) overall rank correlated with…

This article examines the choices students make when deciding the mode of study they will enrol in for university. It expands on previous work in the field by surveying 744 Faculty of Arts students at an Australian university who had the choice of enrolling in one of three study modes: on-campus, distance or purely online. Influences on enrolment…

This descriptive study utilized a validated questionnaire that gathered data from freshmen of two different school years. Demographic profile, marketers (i.e., source of information of students about the school), influencers (i.e., significant others that persuaded them to enroll in the school), level of school choice, and level of consideration…

In this study we analyse the relationship between Mexican students' enrolment in the International Baccalaureate (IB) Diploma Programme (DP) and their college preparedness using a case-study methodology. We found that from the Mexican schools that offer the IB DP, most IB students are fairly successful in their college applications, such that the…

Social justice pertaining to diversity issues in higher education grips the nation, yet Christian higher education (CHE) has moved slowly to address the diversity in our institutions and society. Christian higher education faces the same challenges with growing diversity as secular higher education. Diversity impacts every aspect of institutional…

A common theme within the literature on higher education is the congested nature of the graduate labour market. Researchers have highlighted the lengths to which many students now go, in response to this congestion, to "distinguish themselves" from other graduates: paying increased attention to university status; engaging in a range of…

The author explores the prospect of improving pathways and opportunities for tradespeople in Australia through the introduction of a masters-level qualification. The study investigates the views and opinions of senior industry representatives and professional educators to determine whether the introduction of a master trade or master artisan…

This study determined the student profile and enrollment of the three Universities in the University Belt. It also found out the respondents' level of consideration concerning the institutional image indicators that served as basis for attracting prospective entrants. Descriptive statistics revealed the following: most of the respondents belonged…

This paper evaluates the performance of national higher education systems in 48 countries as measured with 20 variables grouped under the four headings of Resources, Environment, Connectivity and Output. Rankings within each module are then combined into an overall ranking that is topped by the United States followed by Sweden, Canada, Finland and…