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Öman, Anne; Sofkova Hashemi, Sylvana – Journal of Information Technology Education: Research, 2015
Digital technologies are increasingly implemented in Swedish schools, which impact on education in the contemporary classroom. Screen-based practice opens up for new forms and multiplicity of representations, taking into account that language in a globalized society is more than reading and writing skills. This paper presents a case study of…
Descriptors: Foreign Countries, Technology Uses in Education, Case Studies, Design
Chang, Ching; Chang, Chih-Kai – The EUROCALL Review, 2014
The study is based on the use of a flexible learning framework to help students improve information processes underlying strategy instruction in EFL listening. By exploiting the online videotext self-dictation-generation (video-SDG) learning activity implemented on the YouTube caption manager platform, the learning cycle was emphasized to promote…
Descriptors: Listening Skills, Skill Development, Metacognition, Video Technology
Jackson, Fiona M. – English Teaching: Practice and Critique, 2011
Conceptual Blending Theory (CBT) (Fauconnier & Turner, 2002), a cognitive theory of human processes of innovation, can be productively used alongside critical literacy approaches, for the analysis of how teachers and learners draw selectively, transformatively and purposively from aspects of the mass media. While numerous studies have pointed…
Descriptors: Mass Media Use, Global Approach, English Instruction, Case Studies

Hollis, Mike – Economics, 1992
Discusses the Business and Economics Education (BEE) portion of the National Curriculum in Great Britain. Describes a project for incorporating technology training into other subject areas for a common, practical approach to learning. Emphasizes the importance of having a specialist to teach BEE to provide a quality experience and ensure…
Descriptors: Advertising, British National Curriculum, Curriculum Design, Economics Education

Dwyer, Barry – English in Australia, 1982
A comprehensive approach to a critical study of the mass media is presented in this journal insert, which also provides a format for planning an integrated unit. The main section of the insert focuses on seven questions and their answers concerning: (1) selection of the topic, (2) justifying a mass media curriculum, (3) entry experience, (4)…
Descriptors: Advertising, Broadcast Industry, Class Activities, English Instruction
Olivier, Louis A. – 1985
Authentic video documents produced for an audience of native speakers can provide a valuable complement to traditional teaching materials. Foreign language teachers will find the task of choosing materials both enriching and less demanding by working in teams. Practical ways the teacher can use "off-air" materials more effectively are suggested,…
Descriptors: Advertising, Audiovisual Aids, Classroom Techniques, Documentaries
Alberta Dept. of Education, Edmonton. Curriculum Branch. – 1987
This manual is intended to help teachers meet the objectives of the 1985 Alberta, Canada, Marketing 20-30 curriculum. The manual is organized in six sections. The first section contains introductory information on the Marketing 20-30 curriculum, including course objectives and a flowchart of the modules in the marketing course. Planning the course…
Descriptors: Advertising, Course Descriptions, Course Organization, Curriculum
Wheelock, Warren H., Ed. – 1983
The two major parts of a publication resulting from the 14th annual Arizona Migrant Child Teacher and Aide Institute discuss learning centers and resource units and provide four K-3 resource units, and three resource units for grades 4-8. Institute participants from 1983 and earlier years are listed. The discussion of learning centers as…
Descriptors: Advertising, Behavioral Objectives, Career Awareness, Educational Games
Further Education Staff Coll., Blagdon (England). – 1984
This trainer's guide is intended to assist supervisors of work-based career training projects help students find out how companies advertise job vacancies, determine the criteria of well-written job application forms, write a leaflet explaining how to complete job applications, and plan an induction program for trainees. The guide is one in a…
Descriptors: Advertising, Behavioral Objectives, Career Education, Competency Based Education
Wright, Anthony; And Others – 1991
This module on promoting leisure is intended to give an understanding of the methods that can be used to market leisure products and services and how to plan the marketing of leisure. The material is presented in a self-instructional format in seven sections. At the beginning of each section is a statement of the objectives that will be achieved…
Descriptors: Advertising, Autoinstructional Aids, Behavioral Objectives, Continuing Education