This study demonstrates that linguistic landscape analysis is a powerful tool for assessing the effectiveness of a university language policy, as it provides "in situ" evidence for discursive patterns shaping language use in public space. It uses the official language policy of a Norwegian institution of higher education (Høgskulen på…

This article unfolds and argues for Biliteracy Metaphor Analysis (BMA), a methodology for examining the interpretation and use of metaphors in canon literature in a biliteracy context, in this case the canon of Danish literature read and interpreted by multilingual students in a ninth grade classroom. BMA combines Spradley's ethnographic framework…

Higher education organizations in countries where English is not the native tongue must function in a multilingual mode, using English as their primary language for scientific exchange and academic publication and relying on the native language for instruction and administration. When operating in a multilingual mode of communication and identity…

This study is based on a broad research question: How does the translation into Modern Standard Arabic (MSA) capture and convey the meanings embedded within languages belonging both inside and outside the sphere of the Arab world? To answer this question, a translation and literary study of borrowings, combining the methods of etymology and…

Taking a photo-studio brand named "Naive Blue"([Chinese characters omitted]) as a case study, this article seeks to contribute to the understanding of translingual practices as stylistic strategies for commercial purposes in the era of globalization. Sociolinguistic analysis of the brand logo, shop signs and social media promotional…

This study explored peer groups' mediation processes in the digital space. Building upon translingual research and multimodal discourse analysis, the researcher analysed video transcript excerpts of oral conversations and on-screen interactions among university students of different linguistic and cultural backgrounds. This article focuses on…

This article explores the carefully managed semiotic complex found in the Corsican village of Pigna with respect to the themes of pride and profit in the valuation of minority languages. This complex includes the careful coordination of color, graphics, the use of the Corsican language, as well as high-tech soundscaping of place through QR codes…

This paper investigates code-switching and script-switching in medieval documents from the Cairo Geniza, written in Judaeo-Arabic (Arabic in Hebrew script), Hebrew, Arabic and Aramaic. Legal documents regularly show a macaronic style of Judaeo-Arabic, Aramaic and Hebrew, while in letters code-switching from Judaeo-Arabic to Hebrew is tied in with…

Based on virtual conversations drawn from two separate intensive ethnographic studies in Bangladesh and Mongolia, we show that popular cultural texts play a significant role in young adults' heteroglossic language practices. On the one hand, they borrow voices from cultural texts and cross the boundaries of language, i.e., codes, modes, and…

The easy accessibility, ubiquity, and plurilingualism of popular SNSs such as Facebook have inspired many scholars and practitioners of second language teaching and learning to integrate networked forms of communication into educational contexts such as language classrooms and study abroad programs (e.g., Blattner & Fiori, 2011; Lamy &…

This article analyzes stylized pronunciations of English by Japanese speakers on televised variety shows in Japan. Research on style and mocking has done much to reveal how linguistic forms are utilized in interaction as resources of identity construction that can oftentimes subvert hegemonic discourse (Chun 2004). Within this research area,…

This chapter addresses the issue of pedagogy and bilingual/multilingual education: how best to match teaching-and-learning approaches to the literacy development needs of students in multilingual educational settings. More specifically, it makes the case for what is known as the "Sydney school" genre-based literacy development approach.…

Despite the well-known educational possibilities afforded by "Rhythm And Poetry" (RAP) for the development of musical, lyrical and critical skills [Morrell, E., & Duncan-Andrade, J. M. R. (2002). Promoting Academic Literacy with Urban Youth through Engaging Hip-hop Culture. "The English Journal," 91(6), 88-92. Retrieved…

Taking an interactional sociolinguistic approach, this study explores how multicultural and multilingual siblings interact with their Spanish grandfather and how, through the use of styling and stylization in these interactions, they negotiate and construct multicultural family identities. Using Tannen's power and solidarity framework, I analyze…

This article is the guest editors' introduction to the special issue "Language in Epistemic Access: Mobilising Multilingualism and Literacy Development for More Equitable Education in South Africa". The issue offers complementary perspectives on improving epistemic access for all learners but especially those whose home language does not…