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Manage Your Social Media in 5 Minutes a Day
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Watson, Anne Marie – Public Services Quarterly, 2017
The Marketing column features essays about a variety of creative and innovative marketing strategies used to highlight collections or promote services in all types of libraries. Its purpose is to provide real examples of how libraries are using marketing and outreach techniques in interesting ways. This article describes the social media content…
Descriptors: Social Media, Outreach Programs, Institutional Advancement, Advertising
Teaching Children to Critically Analyse Alcohol Advertisements: Why Implementation Fidelity Is Important and How It Was Achieved in a Programme Evaluation Study. Sage Research Methods Cases Part 2
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Chloe Gordon – Sage Research Methods Cases, 2016
This case study seeks to highlight the importance of implementation fidelity and how it was achieved in a programme evaluation study. This study was focused on the development, implementation and evaluation of an alcohol media literacy programme for Australian children. In a nutshell, the programme aimed to teach children to critically analyse…
Descriptors: Foreign Countries, Program Development, Program Implementation, Program Evaluation
The Weaving of a Tapestry: A Metaphor for Teacher Education Curriculum Development
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Simon, Susan E – Australian Journal of Teacher Education, 2013
Teacher educators rightfully dream of delivering inspiring programs to benefit future teachers and the students they will in turn inspire. However, in the current teacher education environment in Australia, the artisan's craft of weaving rich texture and producing a masterpiece is potentially over-shadowed by the educational administrator's…
Descriptors: Teacher Education, Curriculum Development, Figurative Language, Foreign Countries
Extension Education: Training Coordinators to Facilitate Distance Education through the Assemblies of God Bible Institute in Belize
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Castleberry, Terry Lane – ProQuest LLC, 2010
The specific objective of this project was to train coordinators to open new extension classes and effectively facilitate existing extension classes offered by the Assemblies of God Bible Institute (AGBI) in Belize. Extensive biblical and literary research and a thorough evaluation of current extension classes led to the development of a…
Descriptors: Biblical Literature, Extension Education, Distance Education, Foreign Countries
Advertising in China: Its Policy, Practice and Evolution.
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Chu, James – Journalism Quarterly, 1982
Notes that modern advertising and marketing practices are becoming an integral part of Chinese economic planning and are being used to stimulate higher quality and productivity. (FL)
Descriptors: Advertising, Cultural Influences, Economic Factors, Foreign Countries
Helping To Organize an AETT Conference: A Student Live Project.
Bampfylde, Simon; And Others – Aspects of Educational and Training Technology Series, 1992
Business students at the Polytechnic of Wales (United Kingdom) helped to organize, market, and assist in the daily running of the 1991 Aspects of Educational Training Technology (AETT) conference. Tasks included preparing mailings, contacting local businesses, writing instructions and introductory letters to delegates, and preparing the conference…
Descriptors: Advertising, Business Administration Education, Conferences, Foreign Countries
Marketing the College.
Theodossin, Ernest – 1989
This document is one of three texts which comprise the written components of The Responsive College Programme dissemination materials. The program is designed to help colleges in the United Kingdom market themselves and their courses effectively, and this volume, which is freestanding and directed at both the general reader and the specialist,…
Descriptors: Advertising, Colleges, Enrollment, Evaluation Criteria