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Tonks, David; Wan, Anna – Simulation/Games for Learning, 1991
Factors that contribute to different perspectives and attitudes toward learning in both teachers and students are discussed, and MARKETING SIMULATION exercise for undergraduates at University of Lancaster is described. An evaluation of instructional effectiveness of this exercise is reported with emphasis on the impact of hidden curricula on…
Descriptors: College Students, Course Evaluation, Foreign Countries, Hidden Curriculum
