In our article, we investigate the complex dynamics of linguistic understandings and mis- or non-understanding within multilingual contexts. Through the lens of sociolinguistic exploration, we navigate the multifaceted landscapes of language use, applying a multi-perspective approach and the triangulation method to explore the depths of linguistic…

In this paper, we examine how the francophone TV audience is introduced to the Flemish community and its language through daily news broadcasts. More specifically, our research looks at how the Dutch language is used when francophone journalists prepare and produce their reports -- during all stages of the process --, up until the actual…

This conceptual paper advances the notion of "English as corporate language" in the multilingual reality of multinational companies (MNC) with novel insights from the English as lingua franca (ELF) paradigm of sociolinguistics. Inspired by Goffman, Erving. 1959. "The presentation of self in everyday life." New York: Doubleday.…

This article analyses how language laws favouring French improved the vitality of the Francophone majority relative to the declining Anglophone minority of Quebec. Part one provides a review of Canadian Government efforts to provide federal bilingual services to Francophones and Anglophones across Canada. Using the ethnolinguistic vitality…

This paper discusses a language ideological debate that took place in Canadian national newspapers following the opening ceremonies for the 2011 Vancouver Olympics. Reports on the insufficient use of French during the opening ceremonies sparked protest from politicians, official commentators, citizens and online newsreaders alike. Previous…