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| Reports - Descriptive | 2 |
| Speeches/Meeting Papers | 2 |
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Read, David – 1988
The 5-week French Business Language and Environment Program at the Nantes Graduate School of Business is intended for overseas students of any country with at least a good intermediate level of general French language proficiency, or for language faculty wishing to acquire French business language and concepts and gain exposure to the case method…
Descriptors: Business Administration Education, Business Communication, College Second Language Programs, Cultural Awareness
Download full textChung, Young-Iob – 1991
This report describes the planning process for the Export Academy at Eastern Michigan University, designed to prepare students for a Master of Arts degree combining export and trade studies with second language (French, German, Spanish). In 1989-91, the Academy prepared the proposal for the new Master's degree program and sponsored a series of…
Descriptors: College Second Language Programs, Cultural Awareness, Foreign Countries, French
Cothran, Bettina F. – 1987
Georgia State University has developed undergraduate applied language programs in commercial French, German, and Spanish combining practical with theoretical studies. The curricula stress the communicative aspect of language, and are based on the content of certification examinations given in France, Germany, and Spain. Two upper-level courses in…
Descriptors: Business Administration Education, Business Communication, College Second Language Programs, Communicative Competence (Languages)
