School districts across New York are constrained from fully exploiting a potential source of revenue to help offset pressure on local taxes. The revenue source in question is commercial advertising--including signs, sponsorships and facility naming rights, especially for athletic facilities. Experience in other states suggests New York school…

Financial crunching has created a vacuum in the mission of community colleges, with specific focus paid to completion rates and degree attainment of students from low economic settings. This constraint on a profound national level has imposed a general concern to the American society, and many of our community colleges have aligned with global…

Kelly (1991, 1998) theoretically grounded fundraising within the paradigm of public relations. The Internet can potentially help nonprofit organizations boost their volunteer, donor, and fundraising opportunities through effective website management (Kang & Norton, 2004). The work of Kent and Taylor (1998, 2002) and others provides fertile…

Many colleges and universities are starting to work more strategically to educate current students about what is waiting for them in their alumni years after graduation. The idea is to teach students and get them excited that the experience they have with their university is one that will last a lifetime. However and in spite of the success of…

For nearly as long as students, teachers, and community members have been adopting social media--more than a decade--community college leaders have sought ways to harness the power of online applications to improve fundraising and advocacy efforts. Dedicated Facebook pages and Twitter feeds were among the most logical starting points--if a college…

"Student Success Center Toolkit" is a compilation of materials organized to assist Student Success Center directors as they staff, launch, operate, and sustain Centers. The toolkit features materials created and used by existing Centers, such as staffing and budgeting templates, launch materials, sample meeting agendas, and fundraising…

Concerns about the cost of higher education and student loan debt have resulted in increasing efforts by policymakers and university administrators to find alternative ways to support the financing of higher education for students. The authors present a case study of a student-led philanthropy campaign to generate funding for social work student…

When the U.S. Census Bureau began releasing population reports from the 2010 count, the findings reaffirmed demographers' projections about the nation's rapidly changing racial, ethnic, and economic makeup. African-American, Hispanic, Asian, and Native American populations grew about 30 percent since 2000 and will account for a majority of the…

This guide provides step-by-step instructions for donors on how to target their giving, with profiles of successful gifts. American philanthropists long have been generous in their support of colleges and universities. But donors do not always find the results they envisioned for their generosity and good intentions. ACTA has responded by…

Keeping up with alumni has always been tough for community colleges. It's not unusual for students to transfer to other institutions and leave the area, or to attend school briefly only to be swallowed up again by the workforce. Fortunately, a new breed of social media is making alumni outreach easier. And colleges are taking advantage. This…

Ullysses Tucker likes a good challenge. After spending the first 20 years of his career working in media, he entered the development profession in 2000. He worked for the State University of New York Plattsburgh, New Jersey's Montclair State University, Louisiana's Grambling State University, and Western Illinois University before joining London…

Fund raising for private colleges has been successful in New Jersey because it no longer focuses on unrestricted corporate gifts as many do but seeks support from a broader variety of sources. State aid gained in this way is a radical and possibly life-saving innovation. (MSE)

Suggests ways to inexpensively expand the scope and quality of career services. At Montclair State College career services staff developed quality intercampus alliances, generated nonbudgeted income, and procured free and inexpensive career materials. Nonbudgeted income came from charging fees for programs and developing grants to obtain more…

This handbook seeks to provide advocates with the tools they need to encourage arts education in the schools, particularly in New Jersey. The document includes background material on arts education and advocacy, a set of 11 reasons why the arts are basic to education, and an explanation of what constitutes a quality arts education. Under the major…

"Education Matters" is the monthly newsletter of the Association of American Educators (AAE), an organization dedicated to advancing the American teaching profession through personal growth, professional development, teacher advocacy and protection. This issue of the newsletter includes: (1) Some Math Programs are Out of Tune (Niki…