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Direct linkHarding, Lora Mitchell – Marketing Education Review, 2020
Marketing instructors have long struggled with the issue of free-riding in groups. "Flocking" students based on shared motivation levels has been found to reduce free-riding among undergraduates, but this method may be less effective in graduate courses where student motivation is often more homogeneous. This article presents a modified…
Descriptors: Time Management, Graduate Students, Group Dynamics, Group Membership
