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Scalzo, Teresa – Currents, 1995
Some colleges and universities have found that alumni prefer to have ownership of their alumni association, and such a membership program can raise revenues for the institution while providing a valuable communication tool. A strong dues program can work well with an annual giving campaign. A variety of membership structures is possible. Details…
Descriptors: Administrative Organization, Alumni, Alumni Associations, Fees
Macy, Heidi – Currents, 1996
The University of Missouri's alumni association is using technology to recruit new members, increase retention, and provide benefits and services. Examples include the use of members' electronic mail for communication, use of personal barcodes on membership renewal notices, and automatic membership renewal using credit and debit accounts. (MSE)
Descriptors: Alumni Associations, College Administration, Computer Oriented Programs, Electronic Mail