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Bivens, Kristin Marie – Journal of Technical Writing and Communication, 2019
Cultural logics reveal a culture's way of reasoning or a belief system. When paired with International Patient Experience Design (I-PXD), cultural logics provide insight into cultural contexts to help health and medical communicators design, test, and shape health and medical information across complex, dynamic international contexts. Using a…
Descriptors: Foreign Countries, Patients, Cultural Context, Information Sources