In recent years, terms such as "social media" and "social networking" have become staples in the university continuing education marketer's vocabulary. This article provides both a working knowledge of the social media landscape and practical applications of the concepts using a case study approach from a Midwestern university.…

The American Association of Community Colleges' (AACC) Plus 50 Initiative (2008-2011), funded by The Atlantic Philanthropies, was created to build the capacity of community colleges nationwide to develop programming that engages the plus 50 learner. The Initiative supported a pilot group of 13 two-year institutions to develop or expand college…

Based on a successful program for women conducted by Lutheran Settlement House in Philadelphia, this guide outlines step-by-step procedures for conducting educational field trips for students in adult basic education programs. The guide offers suggestions for identification of cultural, historical, and social resources that would provide valuable…

Because the needs of mature students are so radically different than the 18-22 year-old student, it is essential that student personnel workers respond to these needs by creating specially designed orientation and extra-curricular programs. This document offers an itemization of all factors that must be considered in designing a complete program…

This short book, based on the Swedish experience, explores the concept and the operation of study circles. The book is organized in nine sections. The first section looks at the various definitions of study circles in history and the literature, arriving at a broad working concept of study circles. This is followed by an overview of the…

The author discusses the particular needs of the Catholic adult as learner and believer and suggests program planning techniques for adult catechesis based on specific learning objectives and a wide choice of teaching methods. (SJL)

This fact sheet offers guidelines to consider when developing educational programs for adults. Characteristics of adults which affect learning are discussed under the following headings: adult life cycle; time orientation geared toward immediacy; broad base of experience; independent self-concept; and social roles. The importance of allowing…

This checklist, revised by the Further Education Unit from an earlier effort, was developed through a review of 10 case studies in the East Midlands and Wales. It offers a series of pointers for all those involved in the education and training of unemployed adults, providing a framework for program design and delivery. The checklist includes an…

This fact sheet presents the needs and characteristics of handicapped adults as an aid in developing and adapting educational programs. Following a discussion of the desire which adult educators feel to provide opportunities for all students, four general problem areas are described: attitudes of others, lack of mobility, diminished cognitive or…

This document is a short guide to developing and marketing a customized job training course for business and industry. Aimed at administrators/teachers in colleges or universities, the plan covers three main topics: marketing, program design and operation, and on-campus presentations. The marketing section explains how to create a marketing…

This report is a summary of information from both research and experience about the assumptions and practices that guide successful basic skills programs. The 31 guidelines are basic to building a solid foundation on which effective instructional programs for adults can be developed. The first six guidelines address some important characteristics…

This handbook, one in a series of works dealing with adult literacy education, is designed for use by volunteers who are responsible for recruiting students into literacy programs. Addressed in the first part of the guide are various steps in organizing a recruitment campaign that include getting to know the program staff, learning about the adult…

In an increasingly technological society, delivery systems for professional development and higher education have greatly expanded. Video conferencing and web-based alternatives provide opportunities to extend the college campus far beyond the boundaries traditionally considered feasible. Adult learners have found the convenience of web-based…

This guide is designed for use by counselors and teachers working with adult basic education (ABE) students. Discussed first is the importance of viewing adult learners as clients. The unique characteristics of the ABE student are examined. Presented next is an adult counseling model that includes the following program participation phases:…

This manual provides guidelines for promoting adult vocational programs in order to obtain increased funding, expand program offerings, attract more students, and develop and conduct customized training. The publication is organized in seven chapters. Chapter 1 discusses briefly the history of adult vocational training, reviews its purposes,…