This paper is attempted to contribute in the effort to foster business postgraduate students' development towards becoming responsible business leaders. Specifically, this paper is seeking, in Sudan, to examine the state of responsible management education in business postgraduate programs, examine the perception and attitude towards responsible…

Research opportunities--in addition to culturally relevant programming, mentorship, professional development, and college funding--have been found to contribute to Latinx students' understanding, confidence, and awareness of research in college (Russell et al., 2007). While programs such as the Migrant Education Program and the College Assistance…

Most business schools in the U.S. are employing various initiatives to "internationalize" their curriculum in order to prepare students to participate more effectively in a globally interconnected business world. An integral part of these initiatives is to encourage more students to participate in study abroad programs. Though it maybe…

This report offers practical suggestions for literacy practitioners and program administrators on how to use webinar and webcasting technologies to promote and market literacy. The report is divided into sections on how to use webinars for learners, for staff and volunteers and to engage the general community. A checklist of tips to use on the day…

Background: Community-based prevention marketing (CBPM) is a program planning framework that blends community-organizing principles with a social marketing mind-set to design, implement, and evaluate public health interventions. A community coalition used CBPM to create a physical activity promotion program for tweens (youth 9-13 years of age)…

In recent years, terms such as "social media" and "social networking" have become staples in the university continuing education marketer's vocabulary. This article provides both a working knowledge of the social media landscape and practical applications of the concepts using a case study approach from a Midwestern university.…

Suggestions for a new perspective, based on a marketing management orientation, for the Extension educator/manager to adopt in developing programs for clients. (ABM)

The American Association of Community Colleges' (AACC) Plus 50 Initiative (2008-2011), funded by The Atlantic Philanthropies, was created to build the capacity of community colleges nationwide to develop programming that engages the plus 50 learner. The Initiative supported a pilot group of 13 two-year institutions to develop or expand college…

This handbook presents a step-by-step outline of how to successfully launch and implement a new educational concept or program. A heavy emphasis is placed on the "program marketing" approach, which assumes that a new program must be "sold" to its "consumers" (i.e., teachers or students) if it is to be successfully implemented. Because the handbook…

Guidelines are provided for disseminating information on teacher corps projects. Information is given on experienced disseminators such as existing networks that are available to help in planning. Suggestions are made on targeting information and marketing. (JD)

This article presents five basic guidelines for initiating a successful alumni merchandising program: (1) shop around for the best vendor; (2) decide what to sell; (3) manage merchandise properly; (4) watch out for risky business; and (5) get what you pay for. (MDM)

An updated and expanded version of a 1976 monograph on alumni travel is presented. It provides practical information on all aspects of alumni travel, including the pros and cons of travel service programs for alumni, marketing and promoting tours, and legal and planning considerations. Along with basic, how-to articles, the handbook also features…

This manual, the third in a series of publications growing out of a pilot project in Extension Transportation Education undertaken at the University of Missouri under contract with the Federal Extension Service, has been prepared primarily for Extension personnel assigned to develop a state level educational program in transportation. It provides…

Practical advice on every facet of planning and running conferences, meetings, or similar events is given in this book, which includes numerous checklists useful for meetings of any length and in any setting. The 21 chapters cover the following: the changing conference and meeting scene; designing the conference; four useful designs (1-day, 3-day,…

This second of four publications in the Neighborhood Networks Employment Series focuses on how Neighborhood Networks centers can deliver effective job development and placement programs for residents who are on public assistance, are unemployed, or are underemployed. This guide explains how Neighborhood Networks centers can develop relationships…