The research purpose was to identify (1) the problems encountered by academic and administrative staff in emails received from students, (2) positive and negative qualities of the authentic emails of higher education students, (3) functional explanations of the academic email, (4) the problems encountered by students in emails received from…

Presents two studies in which several genre conventions were tested on professional readers to verify the usefulness of applying genre conventions to business proposals. Indicates that applying genre conventions to document structure improved the readers' selection of information. Reveals that readers disapproved of persuasive style shifts, while…

Examines the process of review as a method of formative evaluation of texts. Bases the description on three empirical studies of professional writing practices including the goals of review, the actors involved in the process, the moments in the text production process that review is taking place, and the procedures followed. (SG)

Describes the differences in organization between print and electronic documents, methods of providing structure in hypertext, and their implications for technical communicators, designers, and instructors. Notes that web designers may need to consider rhetorical issues differently when creating hypertext documents than they would when composing…

Suggests that understanding the "tools of rhetorical analysis" in relation to persuasion can help business communication teachers better incorporate the concept of consensus building into their courses. Discusses incorporating rhetorical techniques (using metaphors, calling on readers' schemata, and using narratives) into a business…

Quantifies specific elements of technical writing style in five award winning technical manuals where combined averages for the style elements are calculated. Compares these results to common criteria of good technical writing. Claims that wide variations among these manuals show that defining "good" technical writing is difficult. (HB)

Presents a review of the literature on reader-focused text evaluation. Gives an account of the document characteristics that can be evaluated and considers the possible functions of evaluations making a distinction between verifying, troubleshooting, and choice-supporting research. Presents an overview of methods appropriate for the various…

Describes an approach to teaching students a basic design process for routine business documents like memos, letters, and reports. Outlines the design principles of HATS (Headings, Access, Typography, and Spacing), how they apply in before-and-after fashion to various documents, and discusses an assignment in which students redesign an existing…