The launch of HealthCare.gov, the website of the Affordable Care Act (AKA Obamacare), was a major public relations disaster for the Obama administration. This case examines some of the factors that contributed to the failure of the launch and then details how Optum, an information technology service provider, considered the opportunity provided by…

In engineering education, assessment instruments are often developed to evaluate programs and projects. Unfortunately, these innovations are not always adopted by intended audiences. Rogers' Diffusion of Innovations (DI) Theory provides a framework to analyze characteristics of an innovation that will affect adoption. The Appraisal System for…