For the forty-first time, the Association for Educational Communications and Technology (AECT) is sponsoring the publication of these Proceedings. Papers published in this volume were presented at the annual AECT Convention in Kansas City, Missouri. The Proceedings of AECT's Convention are published in two volumes. Volume 1 contains twenty-seven…

Introduces DACUM (a process designed to help colleges develop, update, or evaluate a curriculum or training program) and its resulting national database. Describes how DACUM can be used to justify the study of communication in most academic curricula, to guide speech communication curriculum planning and defining of the basic course, and to…

Describes a curriculum review of the Department of Speech Communication at North Carolina State University, including the strategy the department used and the results of the process--a new curriculum package. (MS)

Describes the process of revising the Bachelor of Arts and Science degrees in the Department of Communication Studies at Eastern Washington University. Examines the conceptual base of a communication curriculum. Presents the sequence of a core curriculum and the core course contents. (MS)

Argues that it is the task of mass communications educators, and not professional media, to establish agenda and provide justifications for the mass communication discipline in the academy. Outlines the concerns and objectives that should concern communications educators. (HB)

Reports the results of two surveys designed to determine what courses and in what sequence such courses should be offered after the introductory course in organizational communication. (MH)

Discusses the development and status of the speech communication field at the University of Virginia. (PD)

"Speaking Across the Curriculum" (SAC) has become a catch-all label for a variety of programs aimed at teaching oral communication skills to a large body of students in settings other than the typical public speaking class. Such programs offer both threats and opportunities to the speech field. In many programs, faculty in other…

Suggests that public relations programs be developed through the expansion, modification and unification of current speech communication coursework, and provides a curriculum for implementing such a program. (MH)

Focuses on the academic unit which wishes to establish a degree program at a site remote from its parent institution. Attempts to give direction and structure to a department's early efforts to decide whether or not to undertake the development of an extended program. (MS)

Describes the development and growth of an undergraduate degree program in speech communication that combines courses from different disciplines. (PD)

Stresses the importance of speech communication departments defining their goals for the next five to ten years and then implementing a curriculum to achieve these goals. Suggests investigating the development of new programs in health communication, communication management, public information, or programs for disadvantaged students. (PD)

Surveys communication studies administrators as to whether liberal arts are being taught in communication programs; liberal arts subjects comprise core courses or electives within communication curricula; and whether differences exist according to the type of academic communication programs. Concludes that some liberal arts have found a niche in…

Literature reviews have indicated there is a lack of data on public relations curriculum development for communication and business departments. Observations have been reported of "spectacular" growth in public relations courses in communication (Grunig, 1989). The first multi-disciplinary survey (3,201 college and university catalogs)…

Presenting an historical overview of the development of speech courses at Millersville University (Pennsylvania), this paper analyzes the past, present, and future status of speech communication within the context of the general education curriculum. The historical perspective treats the origins and definition of speech as a college course…