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Golden, Anthony R. – British Journal of Educational Technology, 1990
Describes study of undergraduates that was conducted to investigate the effect of quality and clarity of the photographic image on the recall of photographic content. The stylistic elements of photography are discussed; the subjects' information gathering modality is considered (i.e., whether visual, aural, or both); and results are analyzed. (9…
Descriptors: Advertising, Analysis of Variance, Aural Learning, Higher Education
Hurt, Jeffry A. – Educational Communication and Technology Journal, 1987
Describes study of undergraduates conducted to test the effectiveness of illustrations in texts, based on two hypotheses concerned with the differences between analogical and literal illustrations in serving two specific instructional functions and ways in which male and female students utilize illustrations. Results are analyzed, and…
Descriptors: Analogy, Analysis of Variance, Cartoons, Comparative Analysis