Higher Education Institutions (HEIs) are involved in an evolution to a new model of university called "digital university." This model implies not only adopting new technologies but also developing an organizational strategic transformation which includes information, processes, human aspects, and more. Because an organization's digital…

Sustainable quality education is a big challenge even for the developed countries. In response to this, education 4.0 is gradually expanding as a new era of education. This work intends to unfold some hidden parameters that are affecting the quality education ecosystem (QEE). Academic loafing, unawareness, non-participation, dissatisfaction, and…

To respond to the needs of digital transformation, universities must continue to play their role as proving ground for educating the future generation and innovation. The article is devoted to overview, discussion, and investigation of application in higher education of two modern information technologies: big data and internet of things. The…

This case study explains how to gather web metrics to measure the size, investment, and popularity of K-12 school system and higher education websites. This case study will first explain and define web metrics in detail, such as keywords, traffic, search engine optimization, and other terminology crucial for educational researchers to understand…

The Fourth Industrial Revolution (4IR) refers to the current rapid technological growth that fundamentally changes how humans live. 4IR is essential to improve higher education worldwide and develop crucial skills such as e-learning and innovation, information and media technology, and life and career skills. This study aims to assess the…

Rapid advancements and emergent technologies add an additional layer of complexity to preparing computer science and information technology higher education students for entering the post pandemic job market. Knowing and predicting employers' technical skill needs is essential for shaping curriculum development to address the emergent skill gap.…

This article examines developments in the 'smart classroom' as a new frontier for the university. It provides a conceptual map of the scope and limitations of smart classrooms, contextualized to smart university initiatives. First, it introduces the notion of 'smart' technology in cities, campuses, and classrooms. Next, it examines how the smart…

With the emerging use of analytics tools and methodologies in marketing, marketing educators have provided students training and experiences beyond the soft skills associated with understanding consumer behavior. Previous studies have only discussed how to apply analytics in course designs, tools, and related practices. However, there is a lack of…

Marketing analytics is receiving great attention because of evolving technology and the radical changes in the marketing environment. This study aims to assist the design and implementation of a marketing analytics course. We assembled a rich data set from four sources: business executives, 400 employers' job postings, one million tweets about…

The role of e-learning platforms in anatomy education continues to expand as self-directed learning is promoted in higher education. Although a wide range of e-learning resources are available, determining student use of non-academic internet resources requires novel approaches. One such approach that may be useful is the Google Trends© web…

The pace of retail evolution has increased dramatically, with the spread of the Internet and as consumers have become more empowered by mobile phones and smart devices. This article outlines significant retail innovations that reveal how retailers and retailing have evolved in the past several decades. In the same spirit, the authors discuss how…

This paper is part of series of the EDUCAUSE Center for Analysis and Research Campus Cyberinfrastructure (ECAR-CCI) Working Group. The topic of big data continues to receive a great deal of publicity because of its promise for opening new avenues of scholarly discovery and commercial opportunity. The ability to sift rapidly through massive amounts…

This paper is part of series of the EDUCAUSE Center for Analysis and Research Campus Cyberinfrastructure (ECAR-CCI) Working Group. The topic of big data continues to receive a great deal of publicity because of its promise for opening new avenues of scholarly discovery and commercial opportunity. The ability to sift rapidly through massive amounts…

This chapter provides examples of innovative methods and tools to collect, analyze, and report both quantitative and qualitative data in student affairs assessment.

This paper is part of series of the EDUCAUSE Center for Analysis and Research Campus Cyberinfrastructure (ECAR-CCI) Working Group. The topic of big data continues to receive a great deal of publicity because of its promise for opening new avenues of scholarly discovery and commercial opportunity. The ability to sift rapidly through massive amounts…