Describes how a small college, in the face of an outdated image as a teacher's college, has aggressively sought to place its business graduates in jobs. Several techniques for attracting college recruiters are described. (Author)

Examines reasons why individuals in academic institutions do not feel the same safety-related pressures as individuals in nonacademic institutions. Also lists elements that should be included in any basic safety/health program and describes the steps taken at one college to improve laboratory safety. (JN)

Discusses the lengthy efforts of Perley Isaac Reed, director of the West Virginia University School of Journalism, to receive recognition and approval of the American Association of Schools and Departments of Journalism (AASDJ). Discusses the founding and early history of the American Society of Journalism School Administrators, and Reed's answer…

Describes how Drexel University, a technology-rich private university in Philadelphia, found a way to assist other, smaller schools in offering e-programs and services through partnerships. As an application service provider, Drexel provided information technology (IT) support and coordinated training and vendor relationships. (EV)

Through an alumni-led effort called Project Search, Haverford College found 72 percent of its 825 missing graduates. The project has paid off in more than renewed alumni ties, with a 20-fold return in the first 3 years of combined annual and capital fund raising. (MLW)

A three-day program at the College of the Holy Cross (Massachusetts) was developed to address low retention rates for African-American students meeting the usual predictive criteria for academic success. It familiarized students with the college, allowed them to meet significant college community members, and assisted in adapting to academic…

In most states, declining state appropriations have forced public colleges and universities to raise tuition at an unprecedented rate. Colleges and universities are expected to become more accountable, improve institutional effectiveness and efficiency, and report progress in measurable terms. Amid these pressures, institutions are challenged to…

A carefully orchestrated capital budget, an essential element of corporate management, is particularly important for a small college with limited resources. A simple management system can be adopted to achieve institutional goals. (MSE)

The experiences of Aurora University, a small university that not only raised money but established new links with donors, are described. The key to fund raising is selling an idea. As donors become more sophisticated, sentiment and traditional patterns play a less significant role in motivating donors. (MLW)

A student work program at Adrian College in their Office of Publications and Information is described. Suggestions for generating quality performance from student staff include: seek talent, cover the basics, generate espirit de corps, provide a work space, establish a communication system, and be dependable and consistent. (MLW)

A staff development program for classified support personnel at an institution whose small size cannot justify a large program is described. Needs assessment, program implementation, and lessons learned from the experience are outlined, and special problems and tensions in small-college staff programs are noted. (MSE)

The University of Wisconsin River Falls is a small, primarily undergraduate teaching institution with a limited history of grant support. In 1990 it created an office of grants and research, whose director found writing proposals with faculty to be an effective way to increase external funding. The methods, pitfalls, and results of this approach…

The efforts of Kentucky State University to inaugurate a comprehensive development program to increase private financial support for essential programs are described. The 14 major objectives established by the institution's development office in 1982 and the programmatic approaches used over a period of 7 years to achieve each objective, are…

Washington College, a small liberal arts college on Maryland's Eastern Shore, revitalized its fund-raising program, adding an aggressive marketing strategy and a new emphasis on major gifts. They used a three-step process: assessed their situation, solidified their development program, and used that to support a big-gift campaign. (MLW)

A program at a small liberal arts college to reach a larger number of minority students is described. A climate of high academic expectations was created. By awakening the strengths that students brought with them to the university, these positive qualities motivated them to work on their deficits. (MLW)