Improvement of turnover (the rate of merchandise activity in a store) can mean more sales and more profits for college stores. Some ways to improve merchandise turnover include improved store layout, merchandise mix, and purchasing techniques. (MLW)

Presents the winners in a competition sponsored by The College Store Journal, to increase sales in college bookstores. (PG)

Discusses basic principles of business, education, marketing, retail operation, bookshops, merchandising, display, selling, and success and their application to college bookstores. (JT)

One approach to teaching a college-level retail advertising course emphasizes the use of newspapers and shopping guides. The course objectives are (1) to acquaint students with practices and problems of retailing, with particular emphasis on promotion and advertising; (2) to acquaint them with ways local advertising media meet promotional and…

The Illinois Institute of Technology, in cooperation with the University of Illinois at Chicago Circle, sponsored its second annual Product Fair in which engineering students could examine products provided by numerous vendors. Students could increase their consumer knowledge of a wide variety of supplies offered by college bookstores. (LBH)

At the University of Illinois Illini Union in Urbana, physically disabled students can shop at the bookstore with the aid of special bus service, hydraulic lifts, and assistance by store employees. Special store hours are arranged for these students during registration. (LBH)

Student opinion concerning the degree of restriction desired in the University of South Carolina's (USC) solicitation policy was sought on several types of solicitation: political, religious, financial, and membership recruitment. They were also asked to differentiate between student and non-student solicitation. A residence hall solicitation…

Business schools across the country are specializing in electronic commerce, in which teams of students create online businesses available on the Internet only to participating institutions. The courses offer students an opportunity to see how an online retailing business is conducted, including creating and maintaining Web sites, advertising…

This three-part curriculum for entrepreneurship education is primarily for postsecondary level, including four-year colleges and adult education, but it can be adapted for special groups or vocational teacher education. The emphasis of the eight instructional units in Part III is operating a business. Unit E focuses on personal (face-to-face)…

The period of participation of the United States in the recent war witnessed a revival of interest in training for business with a consequent experimentation in all types and grades of schools, as well as through nonschool agencies, governmental and otherwise. A survey of this field for the two years ending June 30, 1920, reveals an interest even…