The integration of AI-chatbots into higher education offers the potential to enhance learning practices. This research aims to explore the factors influencing AI-chatbots adoption within higher education, with a focus on the moderating roles of technological proficiency and academic discipline. Utilizing a survey-based approach and advanced…

Even though big data offers new opportunities to organizations, big data adoption (BDA) is still in the early stages of introduction, and its determinants remain unclear in many sectors. Therefore, this research intended to identify the determinants of BDA in the education sector. A theoretical model was developed based on the integration of the…

The paper's main aim is to investigate and predict major factors in students' behavioral intentions toward academic use of Facebook/Meta as a virtual classroom, taking into account its adoption level, purpose, and education usage. In contrast to earlier social network research, this one utilized a novel technique that comprised a two-phase…

This dissertation implements self-determination theory to examine learning environments conducive to student motivation in higher education. Specifically, this work is concerned with measuring the satisfaction and frustration of students' three basic psychological needs (BPNs), the need for autonomy, relatedness, and competence (ARC). To do so,…

The study adopted a modified Unified Theory of Acceptance and Use of Technology2(UTAUT2) as a theoretical foundation to investigate students' initial perceptions of Google Classroom as a mobile learning platform. By including six non-linear relationships within the modified model, the study examined the nuances in interaction terms between Habit…

Learning communities are often associated with higher student engagement and academic achievement. Few studies to date, however, have examined the impacts of these practices among international students. To address this gap, the following questions led the current study: "To what degree is participation in learning communities associated with…

Research has shown that technology, when used prudently, has the potential to improve instruction and learning both in and out of the classroom. Only a handful of African tertiary institutions have fully deployed learning management systems (LMS) and the literature is devoid of research examining the factors that foster the adoption of LMS. To…

Purpose: The purpose of this paper is to explore structural relationships among the variables of brand association, student trust, commitment, and satisfaction in the higher education sector. Design/methodology/approach: A survey was used to collect data from a sample of 500 students who studied at universities in Taiwan in 2016. These data were…

The computing industry has advanced at a rapid pace from desktops and laptops to mobile devices that can be held or worn including smart phones, tablets, and smart watches. These mobile technologies have become a part of every facet of life from banking and health care to new ways to communicate with family and peers. While business and industry…

Students' personal predictors of academic success are particularly relevant for first-year college students, given the specific challenges that these students face when entering higher education (HE). Academic success in HE has been related to multiple factors, including the students' approaches to learning (SAL), satisfaction (linked to…

With the recent advances in information technologies, Learning Management Systems have taken on a significant role in providing educational resources. The successful use of these systems in higher education is important for the implementation, management and continuous improvement of e-learning services to increase the quality of learning. This…

The ideal stage to learn about and foster positive attitudes toward entrepreneurship is believed to be during childhood and adolescence. However, most entrepreneurial studies examine college rather than secondary school students (SSS). Based on a modified theory of planned behavior (TPB), this study used stratified cluster sampling and a…

Purpose: This study aims to investigate whether organisational climate (OC) predicts academic staff performance at Malaysian higher education institutions (HEIs). The study equally aims at validating the psychometric properties of OC and workforce performance (WFP) constructs. Design/methodology/approach: Survey questionnaires were administered to…

The paper investigates the impact of virtual environmental characteristics such as collaboration, communication, and resource sharing on social media adoption by the academic community at the university level. Building on the social constructivist paradigm and technology acceptance model, we propose a conceptual model to assess social media…

Purpose: The purpose of this paper is to assess the extent to which the critical relational variables of university reputation, student trust and student-university identification influence student behaviour towards transnational education partnerships. Design/methodology/approach: Students undertaking British degrees at two transnational…