Challenges encountered in developing and maintaining an extensive evaluation program at Ohio State University are retrospectively reconstructed. The setting, the history of program development, and the nature of the program are described as a backdrop for discussion of six issues with implications for program development. (SLD)

Five steps for conducting a midterm evaluation of teaching rather than a standardized end-of-class evaluation are presented. Example outcomes are given, and observations about the process are discussed. Multiple values of midterm course evaluations are apparent for students, the instructor, and the designated evaluation facilitator. (SLD)

Marketing has become a popular strategic initiative among state extension services to meet the growing demand for program accountability. The Louisiana Cooperative Extension Service (LCES) began a formative evaluation of its marketing efforts as a step toward a comprehensive marketing plan. All extension faculty were surveyed to determine their…