The purpose of this mixed methods research study was to explore the practice of academic advising and the challenges associated with virtual advising in California higher education during the COVID-19 pandemic. Advising is a retention practice recognized as critical to student success because advisors are one of few personnel interactions students…

For nearly as long as students, teachers, and community members have been adopting social media--more than a decade--community college leaders have sought ways to harness the power of online applications to improve fundraising and advocacy efforts. Dedicated Facebook pages and Twitter feeds were among the most logical starting points--if a college…

The job of the contemporary reference librarian has a virtual component unimaginable a generation ago. Today's library professional can obtain an MLS (or equivalent) online with a minimal residency requirement. Not only the degree, but also library sources, and indeed patrons, have become virtual. Both books and periodicals can be consulted by…

The University of Arkansas at Little Rock (UALR) and Little Rock's Pulaski Technical College (PTC) have both used the focus group process with key constituents to understand institutional needs and priorities and public expectations of their institutions. The model followed by both institutions consists of the following three phases: forming the…