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Banas, Jennifer R. – Community & Junior College Libraries, 2009
Given an unfamiliar audience, an undervalued skill, and a limited time to present, librarian information specialists need a prescriptive means to generate motivation to learn. Tailoring, more commonly used in health communications, could enhance perceived task attractiveness and relevancy. In a controlled trial, two groups were compared on the…
Descriptors: Information Literacy, Learning Motivation, College Libraries, Library Instruction