The "2021 Society for Marketing Advances Annual Conference," in Orlando, Florida, offered thirty-four "Teaching Moments" from marketing educators around the globe. The purpose of the "Teaching Moments" sessions was to quickly advance innovative teaching techniques, ideas and assignments allowing other educators to…

As the demand for workers with science, technology, engineering, and mathematics (STEM) skills grows ever higher, employers face stiff competition for qualified employees--and with retirements, the pool of employees grows ever smaller. Meanwhile, U.S. education and workforce systems could be failing to keep pace with the needs of the STEM economy,…

This paper outlines the result of an innovative program to develop a competency-based curriculum and a work process to engage students in energy assessment of small commercial buildings in their community. Throughout the resulting course, "Leadership in Building Energy Efficiency (LBEE)," students were trained to gather buildings'…

Many often identified the Catholic Church with the cause of labor and worker's rights in the United States. However that was not the common situation encountered by laborers throughout most of the nineteenth century. The proclamation of the social encyclicals: Pope Leo XIII's Rerum Novarum (1891) and Pope Pius XI's Quadragesimo Anno (1931)…

The challenge of connecting employers and educators to collaboratively plan for training future workers is an enduring one -- particularly for jobs that are rapidly changing because of technological advancements. This report addresses this challenge as it pertains to employers and educators in the oil and natural gas industry located in and around…

The authors of this report aim to understand the health of the science, technology, engineering, and mathematics (STEM) education and labor market in the Appalachia region -- defined as the intersection of Ohio, Pennsylvania, and West Virginia -- with a focus on the mining and extraction industry. This report is the third in a three-part series.…

This research studies how brand identities, individually and communally, as read through websites are created among small and medium-sized enterprise breweries in western Pennsylvania. Content analysis through the frame of Kress and van Leeuwen was used as the basis for the codebook that reads each brand identity for the researcher. The…

In late 2020, Pennsylvania community colleges participated in a national study of community college workforce education. Pennsylvania was one of 14 states where education authorities volunteered to encourage colleges to respond early enough in 2020 to receive preliminary statewide results in January 2021. This brief compares Pennsylvania to the 14…

We surveyed Pennsylvania winemakers and winery owners to determine their skill levels, the varieties and styles of wines they produce, their wine-making production challenges, and best practices for addressing educational needs through Extension programs. Growing and sourcing high-quality fruit were identified as key challenges. Although most…

Policymakers in small and midsize communities (populations under 200,000) throughout the Rust Belt are searching for ways to reinvent their region to be competitive in the global, knowledge-based economy. Universities can play an increasingly important role in a region's economic development approach if they can effectively engage with their…

This second of five annual reports focuses on employment and wages in energy and advanced manufacturing-related industries and on science, technology, engineering, and mathematics (STEM) education indicators in the Appalachia Partnership Initiative (API) region, comprising twenty-seven counties in Ohio, Pennsylvania, and West Virginia. Together,…

"Middle-skills" jobs require more education and training than that provided by a high school diploma but less education and training than a four-year college degree. Employers struggle to find workers with the needed combination of knowledge and skills to fill middle-skills jobs; this search for workers is particularly pertinent to the…

This first of five annual reports focuses on employment and wages in energy and advanced manufacturing--related industries and on science, technology, engineering, and mathematics (STEM) education indicators in the Appalachia Partnership Initiative (API) region. Together, these reports will capture trends over the next four years to (1) inform the…

Scholars and professionals alike contend our nation's competitive position and economic growth depends considerably on the acumen of its science, technology, engineering, and math (STEM) talent pool. In spite of current economic conditions and high national unemployment, there is an increasing demand for those skilled in technology and…

In August 1922 a young woman was writing a letter to her comrade and colleague in a New York garment shop. The sender was Rose Pesotta, writing from Bryn Mawr College in Pennsylvania, where she had just completed a summer school for women workers. Short as it is, the letter brings together a cluster of themes, ideas, and practices that were…