Today's students expect more than lectures more from higher education. Contemporary students are searching for the education they need to advance in the workplace, though they want their education to be engaging, applicable, and relevant to the real-world. Technology and innovation are in the news almost every day and people automatically think…

A decade has passed since author, game designer, and educational thought leader Marc Prensky heralded the arrival of a new generation of students whose immersion in information technology distinguished them in fundamental ways from previous generations. Because they had spent their entire lives "surrounded by and using computers, videogames,…

Look around at today's youth and you can see how technology has changed their lives. They lie on their beds and study while listening to mp3 players, texting and chatting online with friends, and reading and posting Facebook messages. How does the new, charged-up, multitasking generation respond to traditional textbooks and lectures? Are we…

In recent years, terms such as "social media" and "social networking" have become staples in the university continuing education marketer's vocabulary. This article provides both a working knowledge of the social media landscape and practical applications of the concepts using a case study approach from a Midwestern university.…