Considers some building-level public relations ideas that work with various publics--students, staff, parents, general taxpayers, and others. Presents 20 ideas, already proven useful and representing a variety of starting points, from which people can shape their own programs to suit their personal needs. (Author/RK)

Describes a community volunteer program developed at Mt. Hood Community College (Oregon) in which community members are trained as neighborhood representatives to provide information about the school, answer questions, and refer problems and complaints to the appropriate places on campus. (AYC)

Describes a federal public relations program during World War I designed to create positive public opinion about the war. (RB)

THE PRIMARY OBJECTIVE OF THE DISSEMINATION PHASE OF THIS EXPERIMENTAL AND DEMONSTRATION PROJECT WAS TO CREATE AND MAINTAIN GOOD PUBLIC RELATIONS. ACTIVITIES DURING AUGUST INCLUDED DISSEMINATING A BIMONTHLY PROGRESS REPORT, PROVIDING INSERVICE TRAINING FOR STAFF MEMBERS, HOLDING LOCAL DISSEMINATION CONFERENCES, DEVISING A PORTABLE DISPLAY UNIT,…

THE DISSEMINATION-PUBLIC RELATIONS PORTION OF THE PROJECT HAD TWO OBJECTIVES--(1) TO CREATE A CLIMATE FAVORABLE TO EFFORTS DIRECTED TOWARD PLACING GRADUATES IN JOBS, AND (2) TO SOLICIT COMMUNITY VOLUNTEERS WHOSE AREA OF EXPERTISE WOULD ENABLE THE PROJECT TO IMPLEMENT HEALTH, SAFETY, AND ENRICHMENT PROGRAMS FOR THE STUDENTS. THE ACTIVITIES OF THE…

Describes evolution of fact books at the University of Southern Mississippi, highlighting strategies for maintaining and enhancing its utility to users. Issues discussed include four audience considerations (context, customer, distribution, readability for middle-aged readers), format (fact sheet, pamphlet, pocket book, electronic fact book,…

In response to a 3% decline in fall 1977 enrollments, Odessa College developed and implemented a comprehensive marketing program. After initial planning, a marketing task force and nine mini-task forces were created to deal with the topics of community economic markets, community cultural markets, student retention, student recruitment techniques,…

Use of computer technology for specialized communication networks at University of California (Oakland), Lafayette College (Pennsylvania), Carnegie Mellon University (Pennsylvania), the University of Wisconsin at Eau Claire, and the State University of New York at Stony Brook is described. The systems feature different forms of internal and…

THE PRIMARY OBJECTIVE OF THE DISSEMINATION PHASE OF THIS EXPERIMENTAL AND DEMONSTRATION PROJECT WAS TO CREATE AND MAINTAIN GOOD PUBLIC RELATIONS. ACTIVITIES FROM SEPTEMBER-NOVEMBER 30, 1967, INCLUDED MAKING PRESENTATIONS AT NINE CONFERENCES, FILLING 104 REQUESTS FROM 24 STATES, DISTRICT OF COLUMBIA, CANADA, AND ENGLAND FOR PUBLICATIONS,…

This document is designed to assist Illinois Elementary Secondary Education Act Title III project directors in familiarizing all phases of the public with their innovative programs. The first section of the document is an overview. The sections that follow give an explanation of the dissemination goals and certain conditions most suitable for…

The department of computer services at Miami-Dade Community College (Florida) limits its monthly newsletter to one page and follows specific guidelines about content and format. The publication is used for communication, public relations, and recognition. This streamlined approach allows for efficient and consistent communication. (MSE)

Designed for those responsible for printed materials produced in schools, school systems, and educational organizations, this handbook is a collection of guidelines, tips, and checklists for producing printed materials for the profession and the public. The first two chapters consider elements essential to producing effective publications:…

Discusses the engineering career guidance program developed at the University of Nebraska on the basis of results from freshman student surveys. Indicates that dissemination of positive'' aspects of engineering to the public is the first step toward completion of an effective program. (CC)

In 1985, the American Association of School Libraries declared April as School Library Media Month. The New Hampshire Educational Media Association (NHEMA) Board chose April 17th as the day for all New Hampshire school library media centers to focus on the role that they play in the total school program. This booklet suggests a wide variety of…