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Teaching Case: Fitness & Wellness Place Appoints a Chief Information Officer
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Rodon, Joan – Journal of Information Systems Education, 2013
Fitness and Wellness Place (F&W) is a network of fitness and wellness clubs in Spain and Portugal created in 2009 as a result of a buy-out from a large British operator. In 2009, F&W was operating 15 clubs in Spain and Portugal and by the end of 2011, F&W ran 25 clubs. F&W's rapid growth in the period 2009-11 had become a matter of…
Descriptors: Information Systems, Business Administration Education, Case Method (Teaching Technique), Learning Activities