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Perlado-Lamo-de-Espinosa, Marta; Papí-Gálvez, Natalia; Bergaz-Portolés, María – Comunicar: Media Education Research Journal, 2019
The increase in online audience and the development of Big Data in organizations modify the media planning activity and, consequently, the profile of the planner. Following the digital expansion, more information has become available to perform this task, but also, more complexity is observed in the work processes and in their agents' structures.…
Descriptors: Advertising, Mass Media, Information Technology, Planning
Bernstein, Lisa – Collected Essays on Learning and Teaching, 2013
This paper introduces a pedagogical approach and strategies for using online resources and interactive media to teach in English about writers and writing from around the world without colonizing or excluding other languages and cultures. First, I explain the context and challenges of teaching world literature: the importance of including diverse…
Descriptors: World Literature, Teaching Methods, Multimedia Materials, Electronic Publishing
International Association for Development of the Information Society, 2012
The IADIS CELDA 2012 Conference intention was to address the main issues concerned with evolving learning processes and supporting pedagogies and applications in the digital age. There had been advances in both cognitive psychology and computing that have affected the educational arena. The convergence of these two disciplines is increasing at a…
Descriptors: Academic Achievement, Academic Persistence, Academic Support Services, Access to Computers