Univision is a brand well-known to Hispanic viewers, but with fragmentation and so many choices within the media landscape, they had to break through the noise effectively. The challenge for Univision was to attract a younger demographic (18-34 year-olds) of loyal viewers to consume Spanish language programming by packaging the use of music and…

Children and adolescents are exposed to a huge variety of communication channels. In this study, we examined the relationship between medium preference and content consumed, and the factors of preference by Israeli children and adolescents, with reference to socio-demographic characteristics. This is a quantitative, mixed-method study with a…

With the recent emergence of the interactive TV, the iTV starts to gain ground as a learning social media forgotten in the last decades due to previously existing applications (smart phones, tablets, laptops) that surpassed it. The TV has always been used as a means of transmission and family conciliatory, but, at the same time, the necessary…

Learning once deemed as a face-to-face/classroom activity has been revolutionized by the advent of new information and communication technologies (ICTs). These technologies are used for the new modes of education such as distance education, virtual learning, e-learning and online learning.This study examines that whether children's exposure to…

There are two important dimensions to successful second language learning: what goes on inside the classroom and what goes on outside of the classroom. While language teaching has always been seen as a preparation for out-of-class uses of language, much of the focus in language teaching in the past has typically been on classroom-based language…

The standards in this document are for digital video and broadcast production programs and are designed to clearly state what the student should know and be able to do upon completion of an advanced high-school program. Digital Video and Broadcast Production is a program that consists of the initial fundamentals and sequential courses that prepare…

In the fall of 2005, the Orange County Library System (OCLS), located in the Orlando metropolitan area of Florida, launched a mission to explore podcasting. This article, written in the form of a "captain's log," prepares the reader for their own journey into the universe of successfully launching podcasts and a vodcast (video podcast).…

Through lottery funding, all public schools in Georgia received satellite dish equipment. This study is an assessment of the use of the satellite dish equipment by library media specialists in the DeKalb County School System for taping PeachStar (the satellite channel of Georgia Public Broadcasting) programming. The purpose was four-fold: (1) to…

With the many changes in technology since the Copyright Act was passed, following that law has become increasingly complex. Educators need to understand the law, and how to apply it in various situations. This fastback addresses some of the key issues of copyright law with particular attention to new technologies. After a brief history of the…

This report presents a review of key research on public broadcasting and a synthesis of the actuality of public service broadcasting today in the face of increasing globalization, with case studies from 16 countries. Following the General Introduction (Pierre Juneau), the report is divided into two parts. Part 1--"Public Service Television in…

This collection of 14 first-hand accounts from experienced and accomplished learning technology practitioners highlights issues in using learning technologies for flexible, distance, and open learning. The papers are as follows: "Using Learning Technologies: An Introduction" (Margaret Haughey); "Naming the Learning Technology Issues…