In view of the apparent complexity and dynamism of the learner, only a systems approach to learning processes can provide a viable and practical frame of reference within which to conduct educational research. There are fundamental weaknesses in the current cybernetic model of learning, and therefore, it is useful to consider the learner as an…

To provide a body of descriptive information in the communications field, simple explanations of 60 basic concepts are provided. Covered are basic elements of communication, forms of communication, what is communicated, process and effects, mass media functions, social environment for communication, and investigative approaches and tools. Concepts…

This booklet contains comments by those who have been involved in UNESCO debates on the media and on the proposed New Information Order. Specifically, it offers comments on the proposals of the MacBride commission, a group appointed by UNESCO to study the problems of international communications. Specific topics addressed in the various sections…

This paper explains the difference between one- and two-way communication between teachers and students and describes the effect on learning of these types of communication and of "psychological size," or the total psychological impact that one person has on another. The importance of integrating individual teacher style with these concepts is…

The role of the information center in the National Program for Library and Information Services is projected. The various types of information centers are identified and defined, and the generation, processing, communication, and use of information and knowledge are reviewed. A plan is given for the integration of existing information centers into…

Intended as both a theoretical and practical analysis of interpersonal communication, this four-part book presents a framework for communication education and proposes methods for classroom implementation. After an overview of new directions in communication education, the book outlines the foundations of communication education, discusses…

Focusing on current scholarship in the evolving field of political communication, this publication is organized in three sections. Part 1, "Current Perspectives on the Spiral of Silence," features essays by Charles T. Salmon and F. Gerald Kline, Klaus Merten, Carroll J. Glynn and Jack M. McLeod, and a response by the theory's original…

Based on papers and recorded discussions of training experts at the UNESCO Seminar on Instructional Training Techniques for Broadcasters, communication training is examined as the planned process of inducing those attitudes and transmitting those skills necessary for the effective mass movement of ideas, the sharing of information, and the…

This book was designed to meet five specific criteria which allow development of a course parallel to the treatment of the book's subject matter, active student involvement in testing and developing their own nonverbal communication capacities, delineation and analysis of the functional capacity of different nonverbal communication systems, an…

The 45 papers that comprise this book view the current telecommunications revolution and its developments and effects from a wide range of perspectives. Specific topics discussed in the papers include the following: (1) the future of literature; (2) Brazil and the information societies of the next century; (3) the future of language; (4)…

Communication cannot and should not be studied as the simple, isolated phenomenon known as language, because language occurs in a cultural context and its messages are shaped by nonverbal elements. The basic structure of total communication includes language, paralanguage (vocal-nonverbal communication), and kinesics (communication through…

To test student reactions to compressed-speech lectures, tapes for a general education course in oral communication were compressed to 49 to 77 percent of original time. Students were permitted to check them out via a dial access retrieval system. Checkouts and use of tapes were compared with student grades at semester's end. No significant…

This book discusses modern scientific inquiry and examines the procedures of inquiry into human behavior used in the behavioral science disciplines. Psychologists look at the individual's adjustive procedures and the evolution of those adjustments within a species. Anthropologists inquire into the behavioral similarities and differences of human…

This is a primer designed to help the school management team communicate better. It offers guidelines and ideas for establishing and improving public relations efforts. Chapters cover such subjects as what public relations can do for schools, how to start a public relations program, and the public relations roles of school officials, as well as…

At the 1972 NATO Advanced Study Institute in Information Science the plenary sessions covered four main areas: the nature of information, information technology and its implications, the impact of information technology on social institutions, and professional issues. In addition, working groups were formed which addressed themselves to specific…