This study focuses on the role of visual resources in constructing the brand identity of Chinese universities. By drawing on the theoretical concept of corporate visual identity (CVI), this study analyzed universities' logos and typography of names from the social semiotic approach. Nine elite Chinese universities were selected as the corpus to…

Following the West, China exhibits a proactive attitude and conservative actions to developing entrepreneurial universities. This article deconstructs such a paradoxical approach by analysing the scholarly literature, policy discourses, and empirical data and their various perceptions of entrepreneurial universities in the Greater Bay Area (GBA).…

The allocation of financial resources in higher education has always been a hot topic of concern in academia and society. The measurement and evaluation of the allocation efficiency of higher education financial resources from the perspective of 'Double first-class' construction is the most important initiative to improve the quality of higher…

The construction of the double first-class university is significant in China's higher education. However, the question of whether students' abilities are better developed at double first-class universities remains unanswered. Based on data from the 2019 Shaanxi University Graduates' Employment and Entrepreneurship Quality Tracking Survey, we…

Amid concerns about creating internationally recognized world-class universities in China, this study aims to explore the factors that influence the selection of two prestigious universities in China, namely Tsinghua and Beida, by high school students. In light of concerns surrounding the establishment of globally renowned universities in China,…

Students' learning experience mainly depends on the knowledge and skills they learned in class. The objective of an interior design program is to teach students innovative design thinking and how to express their creative ideas. Students do individual and team assignments to learn relevant design cases and methods. The main teaching focus of…

Internationalization at Home (IaH) has garnered widespread adoption and extensive scrutiny globally. To deepen the understanding of cross-cultural dynamics and operational principles, this study delves into the current status of IaH in China. Drawing from 35 case studies, the research confirms some cross-cultural elements of IaH while uncovering…

This study was based on the data of the funding scale, income and expenditure structure and academic output level of the Russell Group universities from 2013 to 2022. By using methods such as the Granger causality test and the two-way fixed effects model, it analyses the relationship between the funding scale, structure and the academic output.…

Affluent in semiotic resources and containing great communicability, Chinese university emblems have yet to attract much academic research. Drawing on studies of social semiotics, typographic landscaping and multimodal concepts, this paper explores the linguistic and social dimension of meaning-making practice and the entanglement of Chinese and…

Within high-participation systems of higher education such as China, the value of degrees is divided between credentials offering relatively high positional value and those offering less value. With that, institutional hierarchy plays a significant role in shaping graduate employability. This paper illustrates the contrasting experiences of two…

Purpose: Balancing exploration and exploitation is a strategic challenge for technology-based companies striving to successfully implement ambidexterity in rapidly changing markets. This study aims to look at the extent in which corporate universities can be instrumental in the cross-functional deployment of the resources, capabilities and…

The term "neijuan" (in English 'involution') has captured feelings of perpetual competition and anxiety among university students in China preparing for their post-graduation careers. In this article, we develop a neo-Weberian reading of "neijuan" to construct a framework using positional conflict theory and the concept of…

In this article, we examine the units of the central administrations of Chinese universities to ascertain to what extent they reflect Chinese structural and cultural characteristics or global templates, seen through certain administrative units in the US model of excellence for universities. We describe and analyze the main features of the Chinese…

For two centuries, academics and their universities have competed for prominence and vied to demonstrate that their institutions are at the center of the scholarly world. Scientific advances in particular fields, reciprocal academic visits and conferences, impressive physical architecture, and publishing in shared venues and a "lingua…

The primary objective of this research is to ascertain the manner in which higher education institutions offering open and distance education incorporate the concept of openness into their vision, mission, core values, and tactics. This study employs a descriptive research design to ascertain the current state of affairs. The research methodology…