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Leslie, Larry L.; Ramey, Garey – Currents, 1985
Different types of donors may respond better to different types of approaches. Models built for four major donor groups (alumni, nonalumni individuals, business organizations) are described. (MLW)
Descriptors: College Environment, Donors, Fund Raising, Higher Education
Greer, William T., Jr. – Currents, 1991
A study of 291 freshmen from "invisible" colleges and 239 from 6 prestigious colleges and universities and their parents investigated how the 2 sets of families with obvious different college preferences had made their choice. Geography, parental influence and approval, the "second choice" concept, and institutional…
Descriptors: College Choice, College Freshmen, Higher Education, Institutional Characteristics
Stephen, Arthur – Currents, 1999
Describes the way in which Wilfrid Laurier University (Ontario), an institution that had worked hard to improve its programs and reputation, addressed a disappointing ranking in a national news magazine. In cooperation with other educators, administrators, and institutional researchers, the university undertook a successful project to have the…
Descriptors: Case Studies, Change Strategies, College Administration, Comparative Analysis