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Direct linkSametz, Roger – New England Journal of Higher Education, 2015
Not too many years ago, a school's brand just was. Few people used the "b" word. A college or university went about its business, became known for particular strengths and weaknesses, accrued what we would now call brand attributes over time (party school, really hard to get in to, innovative curriculum), and, through word of mouth and…
Descriptors: Reputation, Educational Innovation, Advertising, Marketing
Download full textBoard of Governors, State University System of Florida, 2019
This is a new report that combines the previous Annual Accountability Report and University Work Plans into a single document more closely aligned with the Board of Governors' 2025 System Strategic Plan. This revised document will enhance the System's commitment to accountability and strategic planning by enabling comparisons between past goals…
Descriptors: State Universities, Accountability, Educational Planning, Strategic Planning
Board of Governors, State University System of Florida, 2017
The State University System of Florida Board of Governor's Annual Accountability Report provides retrospective year-over-year and longer time periods of tracking for how the System is progressing toward its goals. This Annual Accountability Report provides information regarding the Florida Gulf Coast University (FGCU) from 2015-2016. The Executive…
Descriptors: Accountability, State Universities, Undergraduate Students, Graduate Students
Board of Governors, State University System of Florida, 2018
This is a new report that combines the previous "Annual Accountability Report" and "University Work Plans" into one new document that is more closely aligned with the Board of Governors' "2025 System Strategic Plan." This revised document enhances the State University System of Florida's commitment to accountability…
Descriptors: Accountability, State Universities, Educational Planning, Strategic Planning
